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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Cristiana Belodan – GMP Advertising’s new Client Service Director

GMP Advertising appointed Cristiana Belodan, starting January 2013, as its new Client Service Director after that, previously, she was Group Account Director. She takes over the Client Service duties from Andreea […]

January 9, 2013January 30, 2013 Cristina Blanaru Creativity, People

Next Advertising launched the campaign “Use the marked areas to cross the street” for Romanian Traffic Police

Next Advertising launched the campaign “Use the marked areas to cross the street” for Romanian Traffic Police, using the stray dogs as an example of survival and an example of […]

January 9, 2013February 7, 2013 Cristina Blanaru Ads, Creativity

Romanian marcom industry’s 2012 in headlines: July to December

July Scandia Sibiu celebrates 90 years on Romanian market Graffiti BBDO signs the launch campaign for Dacia Lodgy Colgate-Palmolive launched a CSR campaign at its 20 years on Romanian market […]

December 23, 2012January 30, 2013 Cristina Blanaru Business, Creativity, Digital & Media, Marketing, Media, Mobile, PR

Romanian IQAds and Smark introduce pay-wall for their content

Starting December 2012, IQads and Smark introduce pay-wall for their online content, launching 2 types of subscriptions that allow access to the full content of the 2 portals. Subscribers to IQads and Smark […]

December 22, 2012January 30, 2013 Cristina Blanaru Creativity

Case Study: Propaganda and Penes Curcanul, together for a healthy and tasty lifestyle

Propaganda and its client, Galli Gallo, made a campaign that ran in November and December 2012 for the Penes Curcanul brand. The campaign aimed to dismantle the myths related to […]

December 22, 2012January 30, 2013 Cristina Blanaru Ads, Case Studies, Creativity

G2 Romania said “Better Yes” in a campaign for Asirom

Grey G2 Romania developed “Better Yes” campaign for Asirom, in which people are asked not to refrain from small pleasures and to let the insurance company take care of their worries. […]

December 20, 2012January 7, 2013 Cristina Blanaru Creativity

Nescafe and Eva.ro dare internet users to make their own coffee businesses

Nescafe and Eva.ro dared internet users to make their own coffee businesses within “Coffe world 2” online game, that already has around 24K participants. The online campaign runs between November […]

December 19, 2012December 19, 2012 Cristina Blanaru Creativity, Digital & Media, Media

Romanian marcom industry’s 2012 in headlines: January to June

January Affichage Holding took over its Romanian subsidiary  Lowe Group Romania launched inLowe Romanian Advertising Agencies Association launched an online program for European Advertising certification McCann Bucharest and ROM campaign […]

December 19, 2012January 30, 2013 Cristina Blanaru Business, Creativity, Digital & Media

GreenPixel comes with a different kind of carollers for Timisoreana

GreenPixel signs “Carollers” campaign for Timisoreana, in which 4 stand-up comedians re-interpret, in a modern and amusing form, the Romanian Christmas related traditions. Under the slogan “Old Traditions, New Carollers”, […]

December 18, 2012January 30, 2013 Cristina Blanaru Creativity, Digital & Media, Social Media

The 1st campaign made by Graffiti BBDO for Ursus – already on-air

Two months after winning Ursus advertising acount, Graffiti BBDO launched the 1st campaign, announcing the launch of the new 0.5L bottle. The 45 seconds ad will be on-air on December, […]

December 17, 2012January 30, 2013 Cristina Blanaru Ads, Creativity

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