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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Dacia Lodgy’s launch campaign, signed by Graffiti BBDO

Graffiti BBDO created the launch campaign for Dacia Logy in Romania, that runs under the tagline “For families with big plans” and that targets families that want more. The campaign […]

July 3, 2012August 22, 2012 Cristina Blanaru Ads, Creativity

Scandia Sibiu celebrates Romanians everywhere, as it celebrates 90 years of presence on the Romanian market

Scandia Sibiu, a brand with tradition in Romania, celebrates 90 years of presence on Romanian’s lives and organized, on July 29th, a series of surprises in 5 Romanian towns (Bucharest, […]

July 2, 2012August 22, 2012 Cristina Blanaru Creativity

Friends Advertising signs the campaign to promote Adalbert’s Dream

The full service Romanian agency Friends Advertising signs the communication campaign for the movie Adalbert’s Dream, directed by Gabriel Achim. The campaign took place in May-June and lasted for 3 […]

July 2, 2012August 22, 2012 Cristina Blanaru Creativity

DDB claims enigmatic “Ethel’s Brew” beer launch at Cannes Lions 2012

DDB Worldwide unveiled it is the agency responsible for Ethel’s Brew – a new beer  recently introduced at the Cannes Lions 2012. Featuring the tagline “Go Out With a Bang”, […]

June 30, 2012September 13, 2012 Cristina Blanaru Ads, Creativity

Papaya Advertising, in campaign to Save Rosia Montana

Credits: Papaya Advertising Robert Tiderle – Art director/Copywriter/Creative Director Ramona Sima – Account Director/Manager Production: Family Film, with Florin Serban – Director Another ad in the same campaign has Maia […]

June 30, 2012October 3, 2012 Cristina Blanaru Ads, Creativity

HyperActive and Mobile Works developed a new augmented reality application for Orange

HyperActive and Mobile Works developed a new augmented reality application for Orange. The application called Orange Explorer will be followed by a series of activations that will promote the Orange […]

June 29, 2012August 22, 2012 Cristina Blanaru Creativity

Matzisor
 and 
Pufulet,
characters 
of 
the
 campaign
 made by
 Lowe&Partners 
and 
Medic
One 
for 
Aspacardin


Lowe&Partners and
 Medic
One have 
teamed 
up 
to 
create
 a
 new
 communication
 campaign 
for
 Aspacardin,
an 
adjuvant 
treatment 
for 
arrhythmias,
 produced 
by 
Terapia
 Ranbaxy. The 
brief 
received 
by 
the 
agency 
was 
to […]

June 27, 2012July 6, 2012 Cristina Blanaru Ads, Creativity

Mercury360 handles CRM campaigns for Provident Financial Romania

Mercury360 was selected to plan and implement the promotional campaigns and CRM activations for Provident Financial Romania, following a pitch organized in March-April in which were involved 6 agencies. The […]

June 27, 2012July 6, 2012 Cristina Blanaru Creativity

IAB Romania recommendations: How to inform users about the way cookies are used on websites

IAB Romania made a set of recommendation related to informing users about cookies usage on websites. According to Romanian legislation in effect (Emergency Government Ordinance – OUG – 13/2012 to modify and […]

June 27, 2012July 6, 2012 Cristina Blanaru Creativity, Digital & Media

Saatchi&Saatchi launched a football-themed communication campaign for Nutline and Chio

Saatchi & Saatchi launched a new communication campaign in Romania for Nutline and Chio brands, that has in center the European Football Championship, a time when football fans are watching […]

June 26, 2012July 6, 2012 Cristina Blanaru Ads, Creativity

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