Category: Creativity
Photo by Aaron Sebastian on Unsplash
The cultural marketing agency Forward wins global creative duties for Pernod Absinthe
After a 96 year-ban, on May 17th 2011 Pernod Absinthe could once again celebrate its ancestral libation under the “Absinthe Supérieure” label. To generate awareness and excitement around its liquor […]
Cannes Lions 2012 to launch Branded Content & Entertainment Category, with Avi Savar – Jury President
Cannes Lions – will reward creativity in branded content & entertainment, defined as the creation of, or natural integration into, original content by a brand. Avi Savar, Founder and Chief […]
Initiative supports pro bono the international media fundraising campaign for Free the Children
Initiative supports pro bono the international media fundraising campaign for Free the Children, as Romanian Initiative obtained, with the help of its partners, media exposure for “We Day”, an action […]
1st generation of Tempocrats graduated Tempo Creative Group’s internship program
Companies part of Tempo Creative Group – Tempo Advertising, Rogalski Grigoriu Public Relations and Kinecto – ended this week the 1st stage of their internship program, Tempocrats, launched in November […]
Brainient raises $1.8 million funding and announces the opening of a New York Office
Brainient, UK-based video advertising technology company, announced it has closed $1.8 million in funding from a collective of strategic investors. The round was led by Prague-based Credo Ventures. Other backers include Atlas Venture […]
Lowe & Partners appointed Mircea Sebe to head Lowe Vibe
Lowe&Partners appointed Mircea Sebe as BTL Director, teh 1st step in consolidating and expanding agency’s BTL division as Lowe Vibe. The decision to go further with the BTL division comes […]
Dubai Lynx to launch Young Marketers School, sponsored by Wunderman/Y&R
Dubai Lynx, awards for creative excellence in advertising and communications in the Middle East and North Africa, announced the launch of the Wunderman/Y&R Young Marketers School at Lynx, learning programme […]
McCann Bucharest and ROM – in The Big Won
McCann Bucharest and their ROM campaign registered a new success, once with their presence in The Big Won creative rankings. According to the ranking published in detail by AdWeek, Rom […]
BBDO Worldwide – 5th year in a row winner of The Big Won
BBDO Worldwide has topped The Directory Big Won, an annual ranking which tracks the performance of agencies across every marketing communications discipline, for the fifth year in a row. This comes […]
Romanian Advertising Agencies Association launches an online program for European Advertising certification
Romanian Advertising Agencies Association (UAPR) offers its members a new European educational program, the 1st online study program developed by EACA (European Association of Communication Agencies) in partnership with European […]