Category: Branding
Vuvuzela – annoying for the world, yet a branding instrument for South Africa?
With or without intention, South Africans put their own mark on 2010 World Cup. It doesn’t matter this year’s competition branding had a lot of effort behind, including in what […]
Internetics launches Internetics Hot Spot
Following the last couple years’ trend, Internetics, festival that celebrates 10 years in 2010 and repositioned as online branding, marketing and advertising festival, launches a series of meetings that will […]
12,221- the number of visitors in Virtual Bucharest during day 1
12.221 avatars explored Virtual Bucharest on Saturday, the day it launch. I hope there will be more and more to visit it in Second Life and to see what and […]
Romania’s Capital City Bucharest Makes Way Into Second Life On Nov 29
Virtual Bucharest, the 3D replication of the real center of Romania’s capital city Bucharest, will open for public Saturday on the 3D virtual platform Second Life following an annual investment […]
Germany – strongest country brand
Gfk America and Simon Anholt made, for the first time this year, “Nation Brands Index” ranking, with Germany, followed by France and UK, occupying the 1st places. Top 10 of […]
“Bizi” week
At least until 3 AM Thursday morning 🙂 Last week, Finance Ministry posted the financial results of the companies. A whole craziness that lasted this week also and touched everyone, […]
Romanian Advertising Associations To Work With Govt On The Country’s Tourism Brand Project
IAA Romania, ARRP and UAPR will advise Romania’s Tourism Ministry in drafting the task book for the auction to select the country’s tourism brand, according to a press release. The […]
Over Euro 2M – costs to relaunch Azuga beer
Bere Azuga spend a budget of over Euro 2M for relaunching the beer brand and remake the packaging, but also for the advertising campaign signed by Propaganda. The advertising campaign […]
“Zimbrului şi Vulturulu”, recognized by World Records Academy
“Zimbrulu si Vulturulu” newspaper, marked with eight stamps “Head of Boar”, was recognized by World Records Academy as the most expensive newspaper in the world. After it was part of […]