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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Category: Marketing

Photo by explorenation # on Unsplash

Brand Finance: Lego on top as big Danish brands bounce back as COVID recedes

Lego is most valuable and strongest Danish brand, valued at DKK 38.7 billion The iconic Danish toymaker Lego (brand value up 13% to DKK 38.7 billion) remains on top as […]

June 24, 2022June 30, 2022 Newsroom All News, Business, Marketing, Studies

Oxygen is the first carbon-neutral integrated communications agency in Romania

Oxygen is the first integrated communications agency in Romania to offset its carbon footprint and become carbon-neutral. The agency also launches a new department providing companies strategic consulting and communication […]

June 23, 2022June 23, 2022 Romanita Oprea Creativity, CSR, PR

Universal Music Group for Brands launched UMusic Media Network

Universal Music Group for Brands (UMGB), the global partnerships division of Universal Music Group (UMG), the world leader in music-based entertainment, today announced the public launch of the UMusic Media […]

June 23, 2022June 23, 2022 Andrei Ionescu All News, Business, Marketing, Media

Calbee’s newly rebranded Harvest Snaps appoints Cutwater as Digital Creative Agency of Record

Harvest Snaps, the original better-for-you (BFY) snack and flagship brand of Calbee America, Inc., has appointed creative and media agency Cutwater, with offices in San Francisco and New York City, […]

June 23, 2022June 23, 2022 Cristina Blanaru All News, Branding, Business, Creativity, Digital & Media, Marketing

Leads.io unites Social Blue, AWM Network, Boiler Guide Ltd. & Klik Proces under one brand

Leads.io, the fast-growing, technology-driven lead generation agency, announced a group-wide rebranding, repositioning its four companies – which previously operated independently – into a single ‘unitary brand’ identity. Group-wide rebrand The […]

June 23, 2022June 23, 2022 Newsroom All News, Branding, Business, Marketing

Grand Effie 2022 went to „Book a Vax” – Curtea Veche Publishing House and House of Arrows

18 agencies were awarded at the 19th edition of the Effie 2022 Gala. In total, 1 Grand Effie, 9 Gold Effie, 19 Silver Effie and 30 Bronze Effie were awarded. […]

June 20, 2022June 20, 2022 Andrei Ionescu Ads, Festivals & Awards, Marketing

Red Bull Romaniacs 2022 turns up the adrenaline with MILWAUKEE® in the extreme competition in Sibiu

MILWAUKEE® will turn red hot  this edition of Red Bull Romaniacs which will take place from July 26 to July 30 in Sibiu and on the spectacular off-road trails in […]

June 20, 2022June 20, 2022 Andrei Ionescu Events, Marketing

Stoned Jesus completes this year’s ARTmania Festival line-up

Stoned Jesus was founded in Kyiv in 2009 by frontman Igor Sydorenko and, over time, has released four albums – well received by both the public and critics and the […]

June 20, 2022June 20, 2022 Andrei Ionescu All News, Creativity, Events

Customer care industry leaders, awarded at Romanian Contact Center Awards 2022

Conference Arena, member Marketing Insiders Group, organized the 13th edition of “Romanian Contact Center Awards”, the most important competition dedicated to performance in customer care in Romania. The ceremony took […]

June 17, 2022June 17, 2022 Cristina Blanaru All News, Business, Events, Marketing

Romanian Capital hosts Bucharest Tech Week

Bucharest Tech Week is taking place in the Romanian capital between 14-19 June. The event reached to its 6th edition, is the largest tech and innovation one in Central and […]

June 15, 2022June 15, 2022 Newsroom All News, Business, Digital & Media, Events, ITC, Marketing

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