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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Category: Marketing

Photo by explorenation # on Unsplash

Techsylvania, a new edition in the end of June

Personalities and professionals in digital innovation, CEOs, founders, executive directors and tech experts will be present to the 9th edition of Techsylvania, on June 28 – 29, in Romanian town […]

June 14, 2022June 15, 2022 Cristina Blanaru All News, Events, Marketing

Jerry’s Pizza celebrates 25 years in Romania

Jerry’s Pizza, Romanian player on delivery and take away sector, celebrates 25 years of presence since it first open on Romanian market. During its 25 years, Jerry’s had an accumulated […]

June 14, 2022June 14, 2022 Newsroom All News, Business, Marketing

330% growth for Fintech unicorns during last 1.5 years

The number of startups, qualifying as Unicorns (valued at over $1 bln USD) has grown significantly in the last year and a half. The exact percentage of Unicorn growth in numbers since […]

June 10, 2022June 10, 2022 Newsroom All News, Business, Finances, Start Up, Studies

GSK’s global identity, redesigned by Wolff Olins

GSK, a global leader in healthcare, unveiled an updated brand identity that symbolizes how, through the unity of science, technology and talent, we can all work together to get ahead of disease. The identity was redesigned by […]

June 10, 2022June 10, 2022 Cristina Blanaru All News, Branding, Business, Marketing

Accenture report: Sustainable Technology Strategy Critical for Achieving Business Growth and ESG Performance

As businesses set more ambitious environmental, social and governance (ESG) goals, their sustainability and technology strategies need to become more tightly aligned to gain competitive advantage, financial value and a […]

June 10, 2022June 10, 2022 Newsroom All News, CSR, Marketing, Studies

Taylor James unveils latest campaign for Honda

Creative production studio Taylor James, part of Tag, today unveils a new campaign for car manufacturing company Honda. The 2023 Honda HR-V project is the largest Unreal content production for […]

June 8, 2022June 8, 2022 Cristina Blanaru Ads, All News, Creativity, Marketing

Report: Mobile advertisers have their say on privacy-first marketing

Tenjin, a leading mobile measurement platform for indie and mid-sized mobile game publishers, together with Growth FullStack, a platform powering custom business intelligence for mobile advertisers, released the full report […]

June 8, 2022June 8, 2022 Maggie Hanson All News, Business, Studies

Customer Centricity: Measuring Customer Satisfaction Alone Is Not Enough  

Many customer-centric companies use the Net Promoter Score (NPS) or other methods to measure customer satisfaction. But measuring alone is not enough. A study by the customer experience management platform […]

June 8, 2022June 8, 2022 Newsroom All News, Business, Marketing, Studies

Tribal Worldwide redesigns their creative department with three new hires

Tribal Worldwide, the Total Experience agency, has redesigned its creative department, hiring three new creatives to join the team. Dave Sullivan and Al Taylor as Creative Directors, and Sisley Henning […]

June 8, 2022June 8, 2022 Maggie Hanson All News, Business, Creativity, Marketing

Imagination boosts Saudi Arabia’s leadership team and opens a new office location

Award-winning Experience Design Company, Imagination, has appointed a new Creative Director and Logistics Director in its Saudi Arabia office, further developing its senior leadership team to support expansion and growth. […]

June 8, 2022 Maggie Hanson All News, Business, Digital & Media, Marketing

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