Category: PR
UPDATED: McCann, GMP and Saatchi, shortlisted for PR Lions at #CannesLions
(adds info about 3rd Romanian agency on shortlist for PR Lions) Romanian agencies McCann Erickson Bucharest and GMP Advertising, along with Saatchi&Saatchi Bucharest, are in finals for PR Lions, being on […]
Deslingual offered free clothes to 100 people from Bucharest that came to its store half-naked
100 Bucharest people with no inhibitions waited in their underwear the opening of Desigual store in Baneasa Shopping City to receive for free a full dress change. “You come half naked […]
Bortun•Olteanu handles communication for adidas Group in Romania
Starting June, Romanian independent PR agency Bortun•Olteanu added a new client in its portfolio, adidas Group. The agency will provide services such as PR strategic consultancy, media relations, blogger relations, […]
Graffiti PR wins the first Effie ever for Romanian PR industry
Graffiti PR has won the first ever Romanian Effie Award for the local public relations industry, with “Doctor, you are a hero!”, a campaign Graffiti PR developed together with Graffiti […]
The Practice, to handle corporate communication for Unilever in Romania
Unilever South Central Europe chose The Practice as the PR agency that will handle, in Romania, its corporate communication. The Practive was selected following a pitch that took place in […]
Mercedes-Benz awarded 2 Excellence prizes at Transylvania International Film Festival
Mercedes-Benz awarded, during Transylvania International Film Festival (TIFF), 2 prizes of Excellence during the closing gala, the accolades going to Iosif Demian (director and screenwriter) and Helmut Sturmer (scenographer) for their […]
“L’Estate Peroni” campaign, continued by Peroni Nastro Azzurro with new events and collaborations
Peroni Nastro Azzurro, premium brand from Ursus Breweries portfolio, continues also this summer “L’Estate Peroni” campaign, with a series of events and collaborations. As a continuation of last year’s campaign, […]
Gabriela Lungu: We pretty much know if a campaign will be award worthy from the moment we have the idea and develop the campaign plan
Gabriela Lungu, Managing Partner of The Practice, the most awarded Romanian PR agency, answered a few questions for AdHugger, soon after her agency received three new Gold trophies at this […]
The Practice got the most Golds at EMEA Sabre Award 2012
The Practice got 3 Golds at 2012 edition of EMEA Sabre Award, the most prestigious competition dedicated to PR industry. The Romanian agency got yet another achievement at Sabre Awards […]
GolinHarris communicated a Romanian first: the apps for vocal recognition Dragon Dictation and Dragon Search, from Nuance
After winning a pitch organized in the beginning of the year by Nuance Communications, GolinHarris managed the communication campaign for the official launch in Romania for Dragon Dictation and Dragon […]







