Category: Media
Dacia, most present auto brand in media in 2010
Dacia was the auto brand most present in Romanian press in 2010, followed by Renault, Mercedes, BMW, Ford, Volkswagen, Audi, Toyota, Ferrari and Opel, according to a study realized by […]
TweetDeck, brought by UberMedia for $19M
TweetDeck, London-based Twitter client, was bought by UberMedia for $19 million, according to Metro.co.uk.
Online love and flirting, usual stuff, Microsoft says
A Microsoft MSN study showed users use often their e-mail to send love message, to flirt or even to propose. The study was made by Microsoft and Hotmail and covered […]
Romanian ABC monitors the investments in advertising for printed press
BRAT, Romanian ABC, launched MIPPS (Monitoring of the Investments in advertising printed press), the 1st service of this kind. This study completes BRAT’s information offered to advertising industry and represent […]
New changes at Realitatea
Sorin Freciu, President of Realitatea Media Board, takes over as CEO of the company, while Sorin Enache, the general manager, will take care more of the increasing of the editorial […]
Facebook and Google aim for Twitter?
According to Reuters and international press, Google and Facebook have held low level takeover talks with Twitter, that was estimated, as value, to $10bn.
Friends Advertising, Euro 1M turnover in 2011 and a new “engagement”, with a German
Friends Advertising had Euro 1M turnover in 2011 and got “engaged” with a German network, after it existed IMSG marketing and communication network The German that courts Friends is Combera […]
Cosmote Romania targets the business sector with a new campaign
Cosmote Romania launched a new communication platform targeting the business sector. All the campaign built on this platform will have a common point, the message that communication is an important […]
“Bestprint”, code named at The Secret Service
Romanian printing house Bestprint, present on the market for 12 years and that invested over Euro 6M in equipments for offset printing, chose The Secret Service to communicate itself. The […]
Unusual promotion for Opel in Romanian Ziarul Financiar promotes
Opel Romania and Ziarul Financiar made the 1st interactive ad in Romanian printed press, launching an innovative project that sees the printed edition of Ziarul Financiar carrying a demo movie […]