“Bestprint”, code named at The Secret Service

Branding, Creativity, Marketing, Media

Romanian printing house Bestprint, present on the market for 12 years and that invested over Euro 6M in equipments for offset printing, chose The Secret Service to communicate itself.

The Secret Service is inventing the Bestprint brand by inspiring from inside the company that Ionut Florescu founded.

Because it service lots of clients with different needs, Bestprint needed to cross over its condition of simple printing house and to transform in advertising production solutions integrator, adding services and competences that transformed it in a one stop shop for its clients.

Besides printing, the company offers production solution, project management, picking and packing, depositing and transportation.

Bestprint stepped in this year with a new visual identity, a new website that will be online soon and accounts in social media to easy the dialogue with clients and prospects.

The team from Secret Service that build on Bestprint new brand includes Adina Sorescu – strategy, Mihai Ene – creative, Dragos Gheorghiu – art direction & design and Anatoli Mihailov –  3D illustration. The team was completed, with creative input on deign, by Andrei Robu – designer ACME Industries).

Among The Secret Service clients there are companies such as Hertz, Ecotic, Eurowash, Best Print, Pneurom, AMC Pharma, Rigips Romania, Huber group, Knauf, Tire Master, Elephanto.ro, Reimens Group, Aviva Asigurari de Viata, Holiday Car Rental, Ultra PRO Computers or Galaxsea Travel.