Cosmote Romania launched a new communication platform targeting the business sector. All the campaign built on this platform will have a common point, the message that communication is an important ingredient for any businesses’ success.
Cosmote worked for this campaign with one of its most important clients, Floreasca ER from Bucharest.
The campaign underlines the fact that, in day to day fight for life, Cosmote Romania is an reliable ally.
The campaign will run for a month on TV, print and online, but also in stores.
The team from Cosmote included Costas Kapetanopoulos – Marketing & Communication Director, Dana Bursuc – Marketing Communications Senior Manager, Valentin Stoenescu – Head of Office Postpaid & Corporate, Mihaela Nenciu – Brand Manager, Ciprian Postelnicu – Media Manager, and Elena Răduţă – Media Specialist.
Ogilvy’s team included Emil Comsea – Art Director, Ştefan Lungu – Copywriter, Cristian Simion – Group Creative Director, Anca Popa – Account Manager, Raluca Petrescu – Account Director and Cristian Şerban – AV Producer.