Category: Digital & Media
Photo by Daniel Gzz on Unsplash
Gemius: Romania has most internet users (8.8M) in South East Europe
Romania is the biggest South Eastern European country in terms of internet users, with 8.8M registered in December 2013, according to “Online Landscape : South East Europe” report, made by Gemius. In Balkans, […]
Bianca Dumitrascu and Razvan Ghilencea from The Alternative School bring Cannes’ Gold in Romania
The Alternative’s team Bianca Dumitrascu and Razvan Ghilencea (FlipSters) received Gold in Cannes and applause from thousands of delegates from all over the world after winning the 24 hours Cyber […]
Mediafax, Ringier and ThinkDigital to launch Project Agora in Romania
Mediafax, Ringier and ThinkDigital, operating the main 3 online media networks in Romania, announced their intention to launch, in collaboration with TailWind, Project Agora – a publishers’ premium programmatic marketplace based on building specific audiences. […]
CarnationGroup and Opel Romania – winners at Romanian IAB MIXX Awards 2014 with “Scent of a new car”
CarnationGroup, part of Possible Worldwide, received accolades at Romanian IAB MIXX Awards 2014, within “Direct Response & Lead Generation” category, for “Scent of a new car” campaign, developed for Opel Romania. The […]
CohnandJansen JWT: Gamification is a natural step within the digital strategy
Recently, CohnandJansen JWT came up with a new campaign for Jacobs3in1, a campaign that uses gamification as a way to engage and involve consumers. Gamification is a novelty for the […]
BBDO Belgium helped to #addtaste together with Tabasco
BBDO Belgium created a campaign for Tabasco that focused on adding taste rather than the previously hot image of the brand. Tabasco wants now to focus more on its wide range of flavors […]
54 companies, 72 speakers and over 30 hours of know-how = ICEEfest 2014
ICEEfest – the biggest internet dedicated event in CEE, takes place in Bucharest on Thursday and Friday. The event comes to meet its public with 72 speakers, guests and trainers […]
New programs chief from Austria at Pro TV Romania
Pro TV appointed as Programs Director Dr. Wolfgang Höfer, specialist with 15 years of experience on the media market. He will take over his new position on July 1st, replacing […]
ROADS: Romanian online ad market, up 15% in 2013, to Euro 25.74M
Romanian online advertising market increased 15% in 2013, with the value reported by the participants to the study being of RON 112.9M (Aprox Euro 25.74M), as the most recent edition […]
Champions of Romanian social media – a top by Romanian Biz magazine
Vodafone, Samsung and Avon occupy the podium of this year’s edition of Top Social Brands, a top made by Romanian Biz magazine which reflects the degree of involvement and visibility of the […]