Category: Digital & Media
Photo by Daniel Gzz on Unsplash
ThinkDigital makes a guide to explain the latest changes in Facebook advertising
ThinkDigital, authorized partner of Facebook and owner of the premium campaigns setting rights in Romania and other 5 countries in the region, edited and published a 4-pages guide related to […]
Gemius: Standard banners remain most popular online ad formats in CEE
Standard banners remain the most popular online ad formats in Central and Eastern Europe; the highest click rates are scored by pre-roll banners, top players and interstitial ones, according to […]
Haribo appoints MEC Romania to handle its Romanian media account
MEC Romania was appointed to handle Haribo’s media account on Romanian market, following a pitch that lasted 3 months. As a premium brand, Haribo aims to strengthen its position on […]
GfK: Increased importance for internet and technology in Romanians’ buying decisions
Internet penetration in Romania increased constantly during the last couple years, reaching 53% at national level an at 63% in urban areas among people aged over 15 years old, in […]
Gemius study: Chrome – most successful browser in CEE last year
In 2012, Chrome was the most popular browser in CEE, while Firefox continue to lose users, according to a Gemius report that ranks internet browsers in Central and East Europe. Chrome […]
Romanian Mediafax Group launched M.Incubator
Mediafax Group launche a program to support and promote start-ups and entrepreneurs that are in the start of their projects. M.incubator aims to find projects with potential and to add […]
Birth control app, developed by Medic One, SeniorHyper and Mobile Works
MedicOne, SeniorHyper and Mobile Works developed, for Smart Girls community, Sex Predictor, a birth control app that likes women enjoy sex with their partners without any worries. It’s more to […]
GolinHarris transformed Pepsi in summer’s currency
Romanian PR agency GolinHarris came up, this summer, with an innovative campaign for its client, Pepsi, transforming the Pepsi cans in season’s currency. The campaign targeted Pepsi drinkers, that were […]
Adrian Sarbu left CME
Adrian Sarbu resigned today from the position of President and Chief Executive Officer of Central European Media Enterprises (CME), decision effective immediately, as a press release on company’s website shows. Sarbu […]
Brad Geddes, Google AdWords expert, to attend Romanian SEM Days 2013
Brad Geddes, founder Certified Knowledge and author of the most advanced book on Google AdWords, will attend SEM Days 2013 and will hold a workshop for managers in the second day of […]