Category: Digital & Media
Photo by Daniel Gzz on Unsplash
MGID launches interactive rich media ads
MGID, the global advertising platform, has announced the launch of interactive rich media ads across its portfolio of premium publishers, driving effectiveness for advertisers through increased audience engagement and attention. The […]
McDonald’s launches two new burgers in the new campaign #TheChristmasBringers, signed by DDB Romania
McDonald’s gets into the holiday spirit with #TheChristmasBringers and two mouth-watering new burgers. As every year, McDonald’s gets wrapped up in the festive spirit and surprises its fans with a […]
Anca Ciuluvică: „The long-term relations and strong bonds with our clients and partners are both our advantage and differentiator”
Spoon is taking a new step towards the development of the data analysis and media performance services, through the new role that Anca Ciuluvică will play in the team, She […]
Anzu and Zynga-Owned Socialpoint Partner To Bring Intrinsic In-Game Ads To Dragon City
Anzu.io, the world’s most advanced in-game advertising platform, today announced a new partnership with Socialpoint, a wholly-owned mobile games development studio that is part of Take-Two Interactive’s Zynga label, which […]
Raptor PR became Agency of Record for Kinetix, Sandsoft Games & Bidstack
Raptor PR, a leading b2b communications agency for video games, web3 gaming, and media brands, today announces three new business wins. These include Kinetix, a metaverse platform for user-generated 3D […]
MGID bolsters global leadership team to accelerate growth into new territories
MGID, the global advertising platform, has today announced the appointment of Sara Buluggiu as VP of Publisher Business Development, and Sergio Vives as Global Head of Publisher Acquisition, to drive […]
United Media Services Study: For 1 in 2 Romanians, the winter holiday shopping starts in November or even earlier; Black Friday is a key moment to tick off some items from the shopping list
Consumer habits tell a lot about what the new trends will be and as the year comes to a closing we are not only looking back, but also at the […]
Entries are open for IAB MIXX Awards, the only international digital festival in Romania
The winning campaign of the IAB MIXX Awards Romania 2021 Grand Prix also won the European Grand Prix at the Madrid gala. In addition, 2 Gold and 1 Silver awards […]
Media business: Klarmedia takes over Media Image Group, consolidates media monitoring leadership position in Romania and Moldova
Media monitoring and analysis agency Klarmedia took over and integrated Media Image Group, consolidating its position as main provider of media monitoring in Romania and Moldova, with a portfolio of […]
DefCamp 2022: AI, cyber / psychological warfare, cybersecurity challenges for regional business landscape & ethical hackers
Making telework policies more and more flexible has increased vulnerabilities in organizations’ infrastructures. The current geopolitical context is putting pressure on companies’ capabilities to defend themselves against increasingly sophisticated cyberattacks. […]