Category: Digital & Media
Photo by Daniel Gzz on Unsplash
As an observer, PwC Romania will assist the judging process at IAB Mixx Awards Romania
PwC Romania will assist, as an observer, the judging process at IAB Mixx Awards Romania, after the entries for the 1st edition of the awards closed. In the race for […]
Ford chose PeerPerks to create social media coversations around its new B-Max launch in Europe
Ford launched, on May 10th, a campaign targeting the most influential social media users in Europe, as part of its plans to launch its new B-Max model. This is the […]
Adnaliser, launched in beta version by TradeAds Interactive
TradeAds Interactive launched, as a 1st on Romanian online market, an innovative instrument to measure communication campaigns’ efficiency. Adnaliser is based on a mechanism that establishes the degree of visibility […]
eChiosc expands its portfolio, adds Sanoma Hearst Romania
eChiosc (e-Kiosk) consolidated its portfolio and continues to offer its clients the largest collection of Romanian electronic publications for iPad. The project, developed by Ascend NetSolutions, continue to develop and offers […]
Media Direction to handle Volksbank’s media account in Romania
Media Direction, part of BBDO Group Romania, expanded its clients’ portfolio with Volksbank, an account won following a complex pitch. Media Direction’s team that won the project included Oana Padure (Managing […]
Realitatea.net news portal relaunched
Realitatea.net relaunched the website, using a new and more attractive layout, being the 1st of the online publishing platforms in Romania with a specific layout for the most common screen […]
Romanian platform SMARK repositions, through an image campaign
After a series of changes of design and editorial structure, SMARK, Romanian editorial platform targeting marketing professionals in Romania, is focusing on its new positioning by launching an image campaign. […]
Successful KitKat breaks in Romania, orchestrated by Interactions
Interactions and Kit Kat developed together the online component for the promotional campaign “Take a break, get a cool stuff!”, that ran on the dedicated platform www.pauzetari.ro and via a […]
Bucharest Subway to give stations football players’ names for Europa League Final
As London Olympics set the model, Bucharest subway will lend football players’ names for 6 of its stations, between May 6th-10th, as Europa League 2012’s final is scheduled to take […]
LinkedIn acquired SlideShare
LinkedIn, world’s largest online professional network, with 161 million members worldwide, announced it agreed to acquire SlideShare, leading professional content sharing community, according to a press release. The transaction is […]