Category: Digital & Media
Photo by Daniel Gzz on Unsplash
Teads partners with Lumen Research to offer attention measurement to clients globally
Lumen Research, the leader in attention measurement, has signed a deal with global media platform, Teads, to provide measurement and native creative testing tools to its clients worldwide. Lumen will […]
Playground xyz appoints new team members as it solidifies its position as a leader in the attention space
Attention-based ad tech vendor, Playground xyz, has appointed Jessica Teasdale and Ali Baker as it continues on its rapid growth trajectory, positioning itself at the forefront of the attention space […]
Digital solution PlanRadar is used on 1,000 construction sites in Romania
PlanRadar, the digital SaaS platform for field management of documentation, tasks and communication in construction and real estate projects, is used in over 1,000 construction sites in Romania, less than […]
Universal Music Group for Brands launched UMusic Media Network
Universal Music Group for Brands (UMGB), the global partnerships division of Universal Music Group (UMG), the world leader in music-based entertainment, today announced the public launch of the UMusic Media […]
Calbee’s newly rebranded Harvest Snaps appoints Cutwater as Digital Creative Agency of Record
Harvest Snaps, the original better-for-you (BFY) snack and flagship brand of Calbee America, Inc., has appointed creative and media agency Cutwater, with offices in San Francisco and New York City, […]
Hivestack Named Official Member of Prebid.org
Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company announced its official membership with Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions. […]
Cavai appoints Mats Persson as CEO
Cavai, the leading conversational advertising cloud, has appointed Mats Persson as CEO. The appointment comes as Cavai’s presence continues to expand globally, with the innovative ad tech company continuing to […]
Shutterstock Studio announces expansion into long and short documentaries filmmaking
Shutterstock, a leading global creative platform for transformative brands and media companies, today announced that Shutterstock Studios, the company’s creative and production arm, is broadening its offering to include original […]
Yves Saint Laurent Beauté makes a daring step into web3
As of June 2022, the L’Oréal Group iconic brand will embark on a journey to explore the latest digital frontiers thanks to a roadmap involving the creation of an NFT […]
Dentsu Gaming opens the doors of PlayChange, the first Benetton store in the Metaverse
United Colors of Benetton debuted in the Metaverse. Through the Roblox platform the fashion brand brings together both physical and virtual worlds via its new PlayChange store, an interactive brand […]