Category: Digital & Media
Photo by Daniel Gzz on Unsplash
Facebook drives US social networks ad spending with over $3 Bn in 2011
US marketers will spend $3.08 billion to advertise on social networking sites this year, eMarketer predicts. Spending will be up 55% over the $1.99 billion advertisers devoted to social networks […]
Millennium Bank launched Millennium Treasure, a social media interactive contest
Millennium Bank launched, in Romania, an interactive contest developed together with Pukka and that is promoting bank’s salary account. The contest has significant prizes. The campaign, that will run on […]
Kantar Media to measure Romanian TV audience starting 2012
Kantar Media will take over from GfK Romania and will measure Romanian TV audience starting 2012, a contract with an estimated value of Euro 10,5M, according to Pagina de media. […]
Romanian mass-media popularity on Facebook, measured by Facebrands.ro
Romanian mass media is present on Facebook, trying to connect with its public even in this medium, according to a Facebrands.ro report. On TV fron, Discovery Romania has the biggest number of […]
Standout launched Facebrands.ro, the 1st monitoring service for Facebook pages in Romania
The social media communication agency Standout and the web solution developer Byte Flux officially launched the service facebrands.ro (www.facebrands.ro), that monitors in real time the Facebook pages in Romania. Facebrands.ro […]
3 out of 4 adults living in Romanian cities are reading newspapers / magazines
Over 75% of Romanian adults under 64 years old living in cities with over 50,000 inhabitants, meaning 4.8M people, are reading weekly at least one newspaper or a magazine. If […]
Condoms and erotic movies ads, on Romanian TVs and radios after midnight
Romanian National Audiovisual Council adopted a modification of the Audiovisual Code that allows the commercials for condoms and erotic movies and magazines to be broadcasted on TV and radioonly after […]
Museum of Broadcast Communications launches an online exhibition with TV ads
The Museum of Broadcast Communications (MBC) launched a new online exhibit at museum.tv, “We’ll be Right Back: 60 years of Television Commercials“, that includes more than 10,000 commercials and nearly […]
Romanian media bits
Dana Razboiu will host a news program on Realitatea TV, Pagina de media informs. Razboiu worked before for Kanal D. Paginademedia.ro joined BRAT (Romanian Bureau for Circulation Audit) and its […]
Q2M manages advertising for newly launched Manager.ro
Q2M will manage exclusively the advertising campaigns for Manager.ro, a business portal just launched on Romanian market. Q2M represents, for the moment, a network of sites with a total number of […]