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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Pepsi proposes a new international headline for its brand: For the love of it

Pepsi® proposes a new marketing platform and a new headline around the brand: For the love of it™.  Alongside the year, in over 100 countries around the globe, will be […]

January 8, 2019January 12, 2019 Romanita Oprea Marketing

Ciucas brings the relaxation in your home

Ciucas brings the relaxation from the meadow in the most comfortable place during winter: your living room. Until February 20th, the beer Ciucas invites the people to set up a “relaxation […]

January 8, 2019January 8, 2019 Romanita Oprea Creativity, Digital & Media

23red, UK government’s Year of Engineering and Marvel campaigning to promote engineering among children

The UK Government’s Year of Engineering campaign, led by creative agency 23red, assembled Marvel Super Heroes, including Iron Man and Hulk, to launch an exciting new partnership with the iconic […]

January 7, 2019 Cristina Blanaru Ads, Creativity

The World’s Most Claustrophobic Cinema promotes Göteborg Film Festival

Göteborg Film Festival is the leading film festival in Scandinavia. Every year, the festival attracts big names – like actors Mads Mikkelsen and Alicia Vikander – as well as huge […]

January 7, 2019January 7, 2019 Cristina Blanaru Ads, Creativity, Innovation

Lürzer’s Grand Slam 2019 is open for entries until 31st January

Lürzer’s Grand Slam celebrates ground-breaking ideas, as well as rewarding them with real value: cash. Washington Olivetto, Brazilian advertising legend and creative consultant at McCann Europe, will be heading the […]

January 7, 2019 Cristina Blanaru Ads, Creativity

SingleCut Beersmiths launches a beer to Remember values that seem to be lost today

In celebration of its 6th anniversary, SingleCut Beersmiths has launched ‘Remember’ beer, along with a design-forward campaign to promote it that evokes the lofty ideals of peace, love, unity, hope […]

January 7, 2019 Cristina Blanaru Ads, Creativity

German musician Nena – campaign ambassador for PENNY Naturgut Range

Just in time for the beginning of the year,  PENNY and Serviceplan are launching a campaign with the entertainer NENA for their own brand “Naturgut”. Under the motto “Naturally for […]

January 7, 2019 Cristina Blanaru Creativity, Marketing

#NoWorries: Åkestam Holst and Sector Alarm turn empty homes in Christmas billboards for burglars

December is the darkest month of the year in Sweden, and when many leave town to celebrate Christmas elsewhere, it becomes a holiday for burglars as well. Then Sector Alarm […]

December 21, 2018October 22, 2019 Cristina Blanaru Creativity

Rebranding Transilvania Executive Education, a new Marks project

The Romanian agency Marks created the rebranding for Transilvania Executive Education. The Brief Transilvania Executive Education is a non-profit organization that handles the EMBA program that is 100% British and supported […]

December 19, 2018October 22, 2019 Romanita Oprea Branding

Murat Kalafat (Criteo): “Personalization is a key driver for better user experience”

Murat Kalafat is the Managing Director Turkey and Eastern Europe at Criteo. In this position, he oversees all the existing and new business of Criteo in Turkey and Eastern Europe. […]

December 19, 2018October 22, 2019 Romanita Oprea Business, Digital & Media, e-Commerce

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