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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Zenith: Brands must reorganize to maximize e-commerce growth

Many brands are missing out on driving growth through new commerce platforms as their marketing and sales teams are not structured to leverage these opportunities, this is the key finding […]

October 23, 2018 Cristina Blanaru Branding, Business, Marketing, Studies

Romanian FintechOS, accepted at Microsoft accelerator in London

FintechOS, Romanian company specialized in accelerating the digital transformation for financial institutions, was accepted as part of the Microsoft accelerator in London, after a complex enrolling and selection process during […]

October 23, 2018 Cristina Blanaru Business, ITC, Marketing

METRO’s third “Own Business Day” celebrates business owners

A holiday for the independent businesses: METRO’s “Own Business Day 2018” on 9 October gave special attention and appreciation to business owners around the world, who offered more than 380,000 […]

October 23, 2018 Cristina Blanaru Business, Creativity

Duracell appointed Pathfinder 23 and Synthrone E-commerce partner for Europe, India, Middle East & Africa

Duracell have appointed Pathfinder 23 as their Europe, India, Middle East & Africa E-commerce Partner responsible for brand building within 80 eRetailer platforms in 30 markets worldwide.  The Pathfinder 23 […]

October 23, 2018 Cristina Blanaru Business, Digital & Media, e-Commerce

Olga Abramescu is the new Managing Director for Romania and Bulgaria for Profimedia and Shutterstock

Olga Abramescu, Romanian professional with 20 years experience within Guliver Romania, takes over the position of Managing Director for Romania and Bulgaria for the local branch of Profimedia. The company […]

October 23, 2018 Cristina Blanaru Business, Digital & Media, People

New York Festivals announces 2019 Advisory Board

New York Festivals International Advertising Awards unveiled the competition’s first ever Advisory Board. This world-class panel of prominent international advertising luminaries helped pilot the competition’s recent transformation. NYF’s Advisory Board, […]

October 23, 2018 Cristina Blanaru Creativity, Festivals & Awards

Branding specialist Brandient appoints Cristina Micu as its new Managing Director in Romania

Branding specialist Brandient announced the appointment of Cristina Micu as Managing Director of its Romanian office, an appointment that started producing effects on October 15th.The creation of the Managing Director […]

October 20, 2018October 22, 2019 Cristina Blanaru Branding, Business, People

Walter Campbell joins MPC London as Creative Head of Business Development

Walter Campbell, one of the UK industry’s most awarded Creative Directors and the mind behind Guinness’ ‘Surfer’ has announced he will join MPC London as Creative Head of Business Development. […]

October 20, 2018 Cristina Blanaru Business, Creativity, People

United Airlines made a ‘World Orchestra’ sing, in an ad signed by Finger Music and McGarry Bowen

United Airlines release a new ad ‘World Orchestra’ which demonstrates their global reach with an ambitious application of music from cultures around the world. Finger Music NY were brought on […]

October 20, 2018October 23, 2018 Cristina Blanaru Ads, Creativity

25th Golden Drum winners – announced

Golden Drum‘s What and Why Competition Section announced the winners of this year’s Golden Drum Festival at the Grand Award Ceremony. The best of WHAT went to McCann Bucharest for […]

October 20, 2018October 22, 2019 Cristina Blanaru Creativity, Festivals & Awards

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