Cannes Lions 2018: 2 Grand Prix for Columbia, 3 for UK and more winners announced
Cannes Lions brought the fourth day to a close with an Awards Show to honor the winners of the Lions in the Reach Track and Innovation Track. The Reach Track […]
FCB Bucharest ranks 1st in 2018 ADC*RO’s May top
May’s Top 3 ADC shows the best works of the creatives in the sections, under the new format. May’s work of the month is Vodafone Istori@, by FCB Bucharest. Digital In […]
Digital Media: A Traditional Perspective
An opinion by Cosmin Cojocaru, Managing Director at Carat Romania Precision and Persuasion are two different things A few weeks ago I got stuck in an elevator with a guy […]
Orange and Profero make the first steps in the digital colonization of Mars
One of man’s greatest dreams is to reach Mars and technology can help us go there sooner, even if only digitally. Under the motto “Give me a smartphone and I’ll […]
Cannes Lions 2018 – more winners announced
Cannes Lions organizers announced the winners of the Entertainment Track, Craft Track and Experience Track Lions. World-class creative work was brought center-stage. The Craft Track Lions honored the artistry, skill, […]
IAA President, speaker at Cannes Lions 2018
Felix Tataru, the International Advertising Association President (IAA) and GMP Group founder, present on the Cannes Lions international creativity festival’s scene: For decades the Festival has been growing the industry’s […]
Brandient designed the identity for Singapore’s Geneco
Brandient designed the identity for Geneco — the new brand on the consumer electricity market in Singapore, building on the strength of the wider YTL Group of companies. Geneco is powered by YTL’s Seraya […]
Cannes Lions winners: 2 Grand Prix for Brazil, 1 for each USA, Canada, UK & South Africa
Cannes Lions’ second day ended in a red carpet awards show to celebrate the world’s best creative work. The day’s content program brought a galaxy of speakers to the stages, […]
PepsiCo and Impact Hub Bucharest support innovative recycling solutions in the ReUse Hub programme
PepsiCo and Impact Hub Bucharest have launched the ReUse Hub programme, through which they invite start-ups in Romania to propose innovative recycling and waste management solutions. Entrepreneurs that come up […]
How To Win An Effie – Roxana Memetea
EFFIE is the most significant award in our industry because it honors the one truly important achievement in advertising: Results. It is the award presented annually by the New York […]