AI Assistant joins Epica Awards to assist the jury
The Epica Awards, the only global creative competition judged by journalists, is introducing a new AI-powered tool to assist its 2024 jury. This development follows last year’s exploration of AI’s […]
Publicis Groupe UK launches LeSHOP – its first creative agency specializing in commerce
Publicis Groupe UK has announced the launch of LeSHOP, a creative agency specialising in building brands in the commerce space. In an era where every moment is shoppable, LeSHOP’s offering, […]
Moldova secures millions in investments at Moldova Business Week 2024
Moldova Business Week 2024 (MBW 2024), held from September 16th to 20th, concluded with remarkable results, securing millions in new investments and fostering numerous opportunities for business growth across key […]
Marriott International has launched its first bespoke EMEA campaign for Marriott Bonvoy
Marriott International has launched its first bespoke EMEA campaign to showcase Marriott Bonvoy’s 30+ hotel brand portfolio across 10,000 destinations. This includes the three portfolio brands selected, Marriott Hotels & […]
DiFine PR develops the rebranding and communication strategy for Dulcinella Romania
DiFine PR has taken over, since August, the responsibility for corporate communications, employer branding and influencer marketing for Dulcinella Romania, a brand that operates a network of 18 confectioners and […]
Raiffeisen Bank Romania to endorse #TheAlternativeSchool & Young Lions Digital
For all creatives aspiring to global achievements and a unique study and competition experience at Cannes Lions, the world’s most influential creativity festival, #TheAlternativeSchool, along with Raiffeisen Bank Romania, the […]
MEDIA Central and Flipp join forces to create a global leader in drive-to-store marketing
MEDIA Central Group (“MEDIA Central”) and Flipp Group (“Flipp”), leading providers in the European and North American market for drive-to-store marketing, announce a strategic partnership. In today’s rapidly evolving retail […]
IKEA transforms windows into ads with new roller blinds campaign
At IKEA, creativity and functionality go hand in hand, a fact that is clearly demonstrated in their recent campaign. This time, IKEA has transformed simple roller blinds into a unique […]
AME Awards Announces 2024 Winners
New York, NY – September 19, 2024: New York Festivals AME Awards®, celebrating effectiveness world-wide since 1994, announced the winners of the 2024 competition. This year’s winners were selected by […]
Publicis Groupe aquired Mars United Commerce
Publicis Groupe announced the acquisition of Mars United Commerce, the world’s largest independent commerce marketing company. With over 1,000 employees based in 14 hubs worldwide, Mars helps marketeers make their […]