Tag: Activation
Count the days until Christmas the way you want, with the unconventional advent from Pepsi
Christmas is one of the most anticipated holidays, but it comes with a series of social, material and emotional obligations. Starting from this observation, this year Pepsi wanted to change […]
SHISEIDO and heaven launch WASO manga series
To promote the launch of two new products from the WASO range, SHISEIDO and its agency heaven are launching an influence activation inspired by the Japanese universe and the codes […]
Klarna launches experiential consumer activation in Manchester to educate consumers on UK social media advertising guidelines
Klarna, the leading global banking, payments and shopping service, is launching an experiential activation in the heart of Manchester to raise awareness amongst consumers and influencers regarding social media advertising […]
Netflix gave a body to Italy’s most iconic middle finger
La Casa de Papel tells the stories of modern-era Robin Hoods specialized in taking over symbols of financial power. To celebrate the launch of the third part of the show, […]
Innovative activation developed by Circus LA to promote Warner Bros.’ Lego Batman
Circus LA developed an innovative activation integrating mobile strategies with outdoor, in which invited the fans of the film to appear with Batman in the streets of Mexico, Brazil, Colombia, […]
Billa launches new campaign for winter holidays
Found at an age when a child would start asking question, the Billa Basket, the main character in the TV spot of the most recent Billa image campaign, comes back […]
#spiritliber or how Pepsi turned a concert in Romania in a seaside trip
End of July, Pepsi and Romanian group Vama challenged the crowd present to musicians’ concert to experience in the most authentic manner the definition of a free spirit (#spiritliber) after […]
Reality Marketing: Vodafone’s #4GRedline High-Stakes Stunt Pays Off
Vodafone has pulled off one of its most innovative marketing activations yet with a high-octane stunt featuring Kiwi drift car sensation “Mad” Mike Whiddett and the company’s own Director of […]
California Lottery marks 30th anniversary together with David&Goliath
LA-based creative agency, David&Goliath celebrated California Lottery’s 30th Anniversary with an unique activation, showing how Lottery’s action of providing supplementary funding to public schools impacted education and made a difference in students’ lives. […]
People get closer with digital activations signed by SeniorHyper for Orange
Via digital activations during the #Orange4U event organized in Bucharest for 8 days in September, Orange Romania and SeniorHyper aim to bring consumers closer to things that matter to them […]