Tag: advertising
A campaign and a liquidation fire sale, the way GJP Toronto is closing its doors
After being present on the advertising market for 20 years, Toronto advertising agency Gee, Jeffery & Partners is closing its doors. With this occasion, they have a Closing Down Liquidation […]
EU wants to protect consumers from abuse of new technologies
According to European Parliament’s website, intrusive new advertising techniques, where advertisers pose as consumers on internet forums or abuse data privacy to target individual consumers’ interests, should be tackled by […]
Dragos Stanca starts 2 new companies: Publyo & Q2M
Dragos Stanca, the administrator of F5, the online division of Realitatea-Catavencu group, took over the web development and sales activities of F5 on two new companies. The two companies, where […]
Midas Media will represent its partners under a new umbrella brand
Midas Media became market leader and the most important sales house for local press in Romania, by signing a series of new partnerships. Also, the company, founded by Silviu Ispas, […]
Facebook, the 1st destination for online display advertising in UK
Facebook was the main online display advertising budgets destination in UK, a market in which the budgets increased by 34% compared to last year, according to a comScore study Data […]
Young adults in USA, more trusting in advertising, according to an AdWeek / Harris study
Americans believe advertising is honest (20%) in what it claims, somewhat honest (65%) or not at all honest (13%), according to the findings of a new Adweek Media/ Harris Poll, […]
ARBOmedia launched ARBOtv and will sell advertising for 13 local TV stations
ARBOmedia, part of GoldBach Media, launched ARBOtv, specialized in selling advertising space for 13 local TV stations from 14 Romanian counties. The new service was launched during an event that […]
IAA European Chapter Presidents meeting and the 1st IAA YP Woldwide meeting, in Romania
IAA Romania hosts, from November 3rd to November 5th, a double meeting of IAA Europe, the 1st meeting of IAA Young Professionals and the meeting of the European Board of […]
Ogilvy will communicate for Ford in Romania, starting October
Starting October, Ogilvy Romania will communicate for Ford in Romania, while Mindshare Media will coordinate the media account, offering both planning, buying and implementation but also analytic strategies of the […]
Sorin Tranca (Friends Advertising) and Cosmin Alexandru (Brandivia), speakers at GOmentorship
Sorin Tranca from Romanian advertising agency Friends Advertising and Cosmin Alexandru from the brand consultancy Brandivia will be speakers, Tuesday, at GOmentorship, along with the historian Zoe Petre and Mihai […]