Tag: advertising
CohnandJansen JWT made the launch campaign and branding for Mega Image Concept Store
CohnandJansen JWT made the launch campaign and the branding for Mega Image Concept Store, with the communication strategy focusing on an unseen shopping experience in a supermarket. Visually, the new Mega […]
Publicis Groupe merges Digitas and LBi, creating DigitasLBi
Publicis Groupe announced the merger of Digitas and LBi to form the leading, fully integrated global digital agency network, with digital marketing and technology capabilities at the core. The new […]
Mihai Gongu took over as Creative Director within GMP Advertising
Mihai Gongu is, starting mid-January, the new Creative Director of GMP Advertising, the agency informed, in a press release. Gongu joined GMP after working as Creative Director at Graffiti BBDO. […]
BRAT: Romanian print, radio, online and OOH advertising in 2012 – Euro 656M
Romanian print, radio, online and OOH advertising reached to a total rate card value of Euro 656M, according to a BRAT study. Standard/barter advertising represented almost 71% of the total […]
Art Directors Club announces the juries for 92nd Global Annual Awards
The Art Directors Club (ADC), the first global creative collective of its kind and longest standing organization championing the visual arts, announced the juries for the global 92nd Annual Awards. Judged […]
The Institute announced its 2013 events calendar
The Institute announced its calendar for 2013, that includes some of the most known marketing and communication events of the Romanian advertising industry. A new event joins the traditional The […]
Big Won: McCann Erickson Bucharest ranks 4th in the integrated agencies top
McCann Erickson Bucharest is present in Big Won rankings for 2012 , ranking 4th in the top of the best integrated agencies in the world. McCann Romania made it into Big […]
Gartner: Worldwide mobile advertising revenues to reach $11.4BN in 2013
Worldwide mobile advertising revenue is forecast to reach $11.4BN in 2013, up from $9.6BN in 2012, according to Gartner, that estimates worldwide revenue is estimated to reach $24.5BN in 2016. […]
Art Director Club of Europe launched ADCE Annual Report for iPad
ADCE Annual Report for iPad includes the most awarded advertising campaigns in Europe, being the only publication that presents a selection of over 600 works from 18 countries. All the […]
The 1st campaign made by Graffiti BBDO for Ursus – already on-air
Two months after winning Ursus advertising acount, Graffiti BBDO launched the 1st campaign, announcing the launch of the new 0.5L bottle. The 45 seconds ad will be on-air on December, […]