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As many houses, as many types of happiness: DDB Romania and Leroy Merlin launched the latest campaign

dentsu Romania announces new management appointments

Publicis Conseil strengthens its creative team

Lego plays well as it maintains title as Denmark’s most valuable brand for 8th consecutive year

LUVV Labs Partners with ReleaseCo to Launch LUVV Air in the Nordics

Exclusive Hawk and Captify partnership brings search data to DOOH and audio media buying for the first time

Tag: affiliate marketing

Publicis Groupe Acquires VIVnetworks to Create World’s Largest Performance-Driven Affiliate Marketing Solution

Publicis Groupe announced the acquisition of VIVnetworks, the leading affiliate marketing agency in Central and Eastern Europe. With a client portfolio of over 900 merchants across 27 countries, VIVnetworks helps […]

November 14, 2022November 14, 2022 Newsroom All News, Business, Marketing
Cosmin Nastasa, Managing Director Edge

A new performance marketing agency launched in Romania: Edge by 2Performant

2Performant Network S.A., owner of 2Parale affiliate platform, launched Edge, full service performance marketing agency that aims to manage, in its first year, media budgets of over Euro 3M. Edge is […]

January 23, 2016June 4, 2016 Cristina Blanaru Business, e-Commerce, Marketing

2Parale’s business, up 35% in Q1 2015

Romanian affiliate marketing network 2Parale posted a 35% increase of its business in Q1 2015, compared to the similar period last year. In the end of March, 2Parale’s business turnover was […]

April 9, 2015 Cristina Blanaru Business, e-Commerce, Marketing

2Parale posted a 60% increase in online sales in the start of March

Romanian affiliate marketing network 2Parale posted, between March 1st – 8th, a 60% increase of the online sales compared to the same period last year. In the mentioned period, Romanians made 8,300 online buys worth […]

March 11, 2015 Cristina Blanaru Business, e-Commerce

2 Parale reached a milestone: 1M online sales worth Euro 43M

The affiliate marketing network 2Parale started its activity in Romania in 2008 and expanded regionally in Bulgaria in 2011. In terms of sales, the company just reached its first million online sales, worth Euro […]

February 18, 2015July 13, 2015 Cristina Blanaru Business, e-Commerce, Marketing

@Profitshare_RO goes regional: the affiliation platform launched in Bulgaria

Romanian affiliation marketing platform Profitshare started implementing its plans for regional expansion in the start of this year. January saw Profitshare launching on Bulgarian market, the first country in the region where the expansion […]

January 20, 2015February 16, 2015 Cristina Blanaru Business, Digital & Media, Marketing

Realtime2Parale – the 1st affiliate marketing mobile app in Romania

2Parale, the biggest affiliate marketing network in Romania, launched the mobile app Realtime2P, which allows access to information on sales made via the platform in real time, for over 330 advertisers. […]

March 31, 2014 Cristina Blanaru Marketing, Mobile

2Parale’s affilate network, online sales 40-50% higher on Valentine’s Day 2014

Valentine’s Day generated, for the 300 e-commerces in 2Parale’s affiliated network, sales that were 40-50% higher than in the same period of last year. Online buyers gave more attention to […]

February 18, 2014April 7, 2014 Cristina Blanaru e-Commerce

2Parale: Euro 1M from affiliation and the best affiliate marketing solution for online stores

2Parale’s business reached to Euro 1M in Romanian and Bulgarian markets, double value compared to 2011. To support market’s evolution, 2Parale launched “99” package, through which online stores can develop […]

March 14, 2013May 23, 2013 Cristina Blanaru Business, e-Commerce

2Parale merges with 2Performant and expands at regional level

2Parale, the biggest Romanian affiliate marketing network, part of Leo Burnett Romania Group, merged with the affiliation platform 2Performant, for which it already had the exclusive usage rights at local […]

December 17, 2012January 30, 2013 Cristina Blanaru Business, e-Commerce

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