Tag: Analytic Partners
Analytic Partners Announces Strategic Partnership with Association of National Advertisers
Analytic Partners, leader in commercial analytics, announces an exclusive strategic partnership with Association of National Advertisers (ANA).. The partnership will provide ANA members with unparalleled insights and tailored recommendations for […]
Analytic Partners report: Marketers who cut spend risk losing 15% revenue during recession
Analytic Partners, the leader in commercial mix analytics, has released its latest ROI Genome Intelligence Report, which shows the dangers of cutting marketing spend in a recession and the opportunities […]
Analytic Partners Names Fleur Sohtz as Chief Marketing Officer, Charged with Driving Brand and Commercial Growth
Analytic Partners, the leader in commercial mix analytics, has expanded its senior leadership team with the appointment of Fleur Sohtz as Chief Marketing Officer. Sohtz joins Analytics Partners with 20 […]
Analytic Partners appoints Andy Gallagher as Vice President of Client Engagement
Global leader in measurement and optimization solutions, Analytic Partners, appointed Andy Gallagher as Vice President of Client Engagement. Based in the London office, Gallagher will be responsible for supporting clients […]
Maren Seitz appointed as Head of DACH at Analytic Partners
Analytic Partners, the world’s premier analytics solutions provider, strengthens its leadership in EMEA by announcing the appointment of Maren Seitz as Head of the DACH region. She will focus on […]
Report: Brands that adopt scenario planning decisions achieve up to 70% higher ROI
Brands that adopt measurement programs and scenario planning for decisioning achieve a 25-70% increase in ROI, according to the latest ROI Genome Report from Analytic Partners, Scenario Planning: Uncovering Growth […]