Tag: branding
Vuvuzela – annoying for the world, yet a branding instrument for South Africa?
With or without intention, South Africans put their own mark on 2010 World Cup. It doesn’t matter this year’s competition branding had a lot of effort behind, including in what […]
Vodafone rethinks global brand identity
Vodafone has called a review of its global brand identity as competition among mobile operators intensifies, according to Brand Republic. The company has appointed The Partners to carry out the […]
Romania – Land of choice
Campaign’s ads were created by ADDV
The colours in the flag…a campaign
The colours on the Romanian flag are in center of a campaign. I found the info on Bobby’s blog and the initiative seems interesting to me, although I didn’t manage […]
12,221- the number of visitors in Virtual Bucharest during day 1
12.221 avatars explored Virtual Bucharest on Saturday, the day it launch. I hope there will be more and more to visit it in Second Life and to see what and […]
Romania’s Capital City Bucharest Makes Way Into Second Life On Nov 29
Virtual Bucharest, the 3D replication of the real center of Romania’s capital city Bucharest, will open for public Saturday on the 3D virtual platform Second Life following an annual investment […]
Thursday news and stuff
Much to do and some news today. Among them: – BRAT started the pitch to select a new company to measure the newspaper’s circulation in 2009-2010 and announced the start […]
Germany – strongest country brand
Gfk America and Simon Anholt made, for the first time this year, “Nation Brands Index” ranking, with Germany, followed by France and UK, occupying the 1st places. Top 10 of […]
Romanian Advertising Associations To Work With Govt On The Country’s Tourism Brand Project
IAA Romania, ARRP and UAPR will advise Romania’s Tourism Ministry in drafting the task book for the auction to select the country’s tourism brand, according to a press release. The […]
Over Euro 2M – costs to relaunch Azuga beer
Bere Azuga spend a budget of over Euro 2M for relaunching the beer brand and remake the packaging, but also for the advertising campaign signed by Propaganda. The advertising campaign […]