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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

Leo Burnett & Target signs the campaign promoting the new Bergenbier Fresh Grapefruit

Leo Burnett & Target signs the launch campaign for Bergenbier Fresh Grapefruit, that debuted in April. The communication campaign unveils the identity of the new Bergenbier product, a mix of […]

May 10, 2013May 23, 2013 Cristina Blanaru Ads, Creativity

SCG signs the spring national campaign for Dr.Oetker

Romanian SCG (Smart Corporation Group) signed the new national spring campaign for Dr.Oetker, running under the tag-line ‘Holidays taste like home-made cakes”. The campaign runs between March 1st – May […]

May 10, 2013 Cristina Blanaru Creativity

An information campaign, launched in Romania on World Lupus Day

Although Doctor House would say “It’s never lupus”, a campaign was launched in Romania with the purpose to show the general public some insights of this disease. For the campaign, […]

May 10, 2013May 23, 2013 Cristina Blanaru PR

Graffiti BBDO signs a new campaign for Volksbank in Romania

Graffiti BBDO signs a new campaign for Volksbank, that continues to build on the communication platform launched in 2011 and that aims to help people that found again the simple […]

May 10, 2013May 23, 2013 Cristina Blanaru Ads, Creativity

An Aussie bank encourage people to unleash their little dragon and start something

St.George Bank’s underwent a rebranding thati aims to inspire Australians to “start something” and “be more awesome” George Frazis, CEO St.George Banking Group, said the public will see a refreshed […]

May 7, 2013July 15, 2013 Cristina Blanaru Ads, Creativity

McDonald’s launched a Romanian campaign with products inspired by local gastronomy

McDonald’s Romania continues its efforts to become a relevant brand in Romania, getting closer to consumers’ values and preferences. That’s why the fast-food chain decided to introduce, starting May 1st, […]

May 1, 2013May 23, 2013 Cristina Blanaru Business, Marketing

Lowe&Partners and Mobile Works made the 1st Augmented Street Art project in Romania for Beck’s

A 4 meters tall bottle of Beck’s right in the center of Bucharest and a screen inside where you can look and see Bucharest buildings coming to life with fantastic […]

April 30, 2013 Cristina Blanaru Creativity, Digital & Media, Mobile

Papaya created a new campaign for Fabryo and its savana paint

Papaya Advertising created a new campaign for Fabryo and its savana paint brand, focusing to communicate the covering power of the paint. The ad – that has Andi Vasluianu as […]

April 30, 2013July 15, 2013 Cristina Blanaru Ads, Creativity

BPN handles media strategy for the TV ad of Kruk Romania’s campaign

The specialists from BPN (media agency part of IPG Mediabrands) sign the media strategy for the ad launched on the market as part of the campaign for Kruk Romania. Recently, Kruk […]

April 29, 2013May 23, 2013 Cristina Blanaru Media

Stop for a moment! – a dare launched by GMP Advertising and Timisoreana

GMP Advertising and Timisoreana (Ursus Breweries brand) launched a new campaign, daring the consumers to “Stop for a moment!” in a 30 seconds spot that is running on Romanian TVs […]

April 29, 2013May 23, 2013 Cristina Blanaru Ads, Business, Creativity

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