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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

Publicis Bucharest signs “100% malt” campaign for the new Skol beer

Publicis Bucharest signs the communication campaign “100% malt”, an image campaign highlighting the fact that Skol is a fresh and refreshing beer, with superior and authentic beer taste that comes […]

April 29, 2013May 23, 2013 Cristina Blanaru Ads, Business, Creativity

Albalact and Graffiti BBDO launched a new campaign promoting a special Raraul cheese before Easter

Albalact launched a new communication campaign for a product from Raraul cheese range, cheese with vanilla and raisins used in cakes and pies. As Romanian Easter is getting close, Albalact […]

April 26, 2013May 23, 2013 Cristina Blanaru Ads, Creativity

Beer Depot – an online app developed by iLeo used to send 53,000 invitations by Bergenbier fans

Bergenbier fans sent over 53,000 invitations asking their friends to come in Beer Depot, using  Depozitul de Bere app developed by iLeo. The app is part of “Friendship needs durable things” […]

April 26, 2013May 23, 2013 Cristina Blanaru Creativity, Digital & Media, Social Media

GMP Advertising and Ciucas unveil the secret of nature’s favourite beer

GMP Advertising and Ciucas launched a new image campaign to present the recipe used to prepare Ciucas beer. In a 30 seconds ad running on main Romanian TV channels starting […]

April 25, 2013May 23, 2013 Cristina Blanaru Ads, Creativity

Publicis Bucharest signs a new integrated campaign for Nescafe 3in1

Publicis Bucharest signs the new image campaign for Nescafe 3in1, with the creative direction proposed by the agency starting from a generous insight of Y generation: for young people in […]

April 24, 2013May 23, 2013 Cristina Blanaru Ads, Creativity

“Discover something extraordinary every day!” – a new campaign from UPC Romania

UPC Romania launched a new communication campaign that aims to promote digital technologies as ways for personal development. The campaign reflects UPC ‘s vision – Connect. Discover. Be free. – […]

April 22, 2013May 23, 2013 Cristina Blanaru Ads, Business, Creativity, Marketing, PR

Lafarge Romania launched a campaign for its new formula Romcim cement

Lafarge Romania launches a new formula for its main packed cement, Romcim. The new formula is faster and simpler to apply, has better performances at low temperatures and a superior final […]

April 22, 2013May 23, 2013 Cristina Blanaru Business, Creativity

A new Bergenbier campaign, signed by Leo Burnett

Romanian advertising agency Leo Burnett & Target signed the new communication campaign, with the launch of the new Bergenbier PET packaging, that keeps the beer fresh longer. Running between March […]

April 22, 2013May 23, 2013 Cristina Blanaru Ads, Creativity

Ursus Breweries launches Ursus Cooler, a mix of beer and lemonade

Ursus Breweries launches Ursus Cooler, a new beer and lemonade mix. The product launch will be promoted with an integrated communication campaign that will include TV, online, print, outdoor, PR, […]

April 17, 2013 Cristina Blanaru Business, Marketing

Havas Worldwide ADDV promotes Expresso BRD credit

Romanian advertising agency Havas Worldwide ADDV made a national communication campaign for the personal needs credit Expresso offered by BRD Groupe Societe Generale. Campaign’s ad is broadcasted on the most […]

April 17, 2013May 23, 2013 Cristina Blanaru Ads, Business, Creativity

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