Tag: campaign
Barilla and Publicis Italy/LePub, in collaboration with TOILETPAPER, embrace “Passive Cooking”: a more sustainable way to cook pasta that shows love to the planet
Barilla launches its new “Passive Cooking” campaign signed by Publicis Italy/LePub – its global strategic and creative partner since 2021 – in collaboration with TOILETPAPER, the image-only magazine founded by […]
Mugler partners with Publicis Luxe to celebrate the 30-year anniversary of ANGEL
First launching in 1993, Mugler’s Angel was an unprecedented hit. The sweet, blue fragrance in its star flacon made waves for its original scent, changing the world of perfume since […]
Hennessy says “Enter the Show” in a campaign by DDB Paris directed by Paolo Sorrentino
For Hennessy’s emblematic VSOP cognac, DDB Paris creates a whole new brand platform, launched by an epic film shot by the Oscar-winning director Paolo Sorrentino. The 360campaign invites us in […]
Dua Lipa stars in new TVC created by BETC Etoile Rouge for Yves Saint Laurent Beauté’s Libre
For Yves Saint Laurent Beauté, the award-winning Nigerian-British director Jenn Nkiru and Dua Lipa deliver the most epic LIBRE campaign ever, with a new cover song, George Michael’s fiery hymn […]
Builders Club and Nike partner up for Nike’s Air Zoom Mercurial Football Boot
Creative production company Builders Club and Nike, join forces once again, this time for the launch of Nike’s Air Zoom Mercurial Football boot campaign, featuring Cristiano Ronaldo, Kylian Mbappe and […]
HiRoad Auto Insurance launched a new brand campaign, signed by Fred & Farid Los Angeles
HiRoad, the behavior-based auto insurance company that rewards drivers for their good choices behind the wheel, is announcing the launch of its brand campaign, “shopping cart.” Created with the help […]
Haymaker launches ‘Protect Your Everything’ campaign for Arlo
Independent creative agency Haymaker has teamed up with Arlo, a leading, smart home security brand, to launch the brand’s latest campaign entitled “Protect Your Everything.” Having been selected as the […]
Heinz celebrates “Ridiculously Late. Ridiculously Good” win for England
Heinz, the iconic brand and tomato experts established in 1869, made consumers wait more than 150 years for a tomato pasta sauce. It has also been more than 150 years since the beautiful sport […]
Usher featuring AI campaign from Fred & Farid makes the taste of Rémy Martin visible
In a truly unexpected way the Grammy award-winning musical artist Usher, launches his limited edition 1738 bottle with Rémy Martin. With the help of A.I. (Artificial intelligence), the artist used […]
Tribal Worldwide drives new campaign featuring Volkswagen’s Tiny Buzz car
Volkswagen has been working with global total experience agency, Tribal Worldwide, to generate engagement and awareness through a new social media engagement campaign. Kicking off at the start of this year’s […]










