Tag: campaign
BETC Etoile Rouge and Sephora shine a light on power of beauty with “Believe in your wish”
For Holidays, Sephora unveiled an emotional film, full of hope, love and joy, to celebrate the power of wishes, in a campaign signed by BETC Etoile Rouge, reminding the best […]
Louis Vuitton’s Holiday campaign – a Christmas fairytale directed by Gary Freedman
Following last year’s Holiday campaign directed by Roman Coppola and Augustus Punch, and produced by La/Pac, the idea was to create a Christmas fairytale, a charming and positive story in […]
SHISEIDO and heaven launch WASO manga series
To promote the launch of two new products from the WASO range, SHISEIDO and its agency heaven are launching an influence activation inspired by the Japanese universe and the codes […]
The Student Hotel rebrands as The Social Hub with a new marketing campaign by HALAL Studios
The Student Hotel has made a major rebrand to The Social Hub, with a new website and identity now live at www.thesocialhub.co. The Student Hotel has rebranded as The Social […]
Women called on to break up with bad fitting clothes in latest Simply Be campaign, created by House 337
Simply Be, the fashion brand which makes clothes that fit all women’s bodies, is urging the nation to break up with bad fit in its autumn/winter advertising campaign, created by […]
Heinz creates a stain-proof thobe
The brand called for the help of technology to turn one of the most iconic pieces of clothing in the Arabian Gulf region, the white thobe, into an unstainable outfit […]
Barilla and Publicis Italy/LePub, in collaboration with TOILETPAPER, embrace “Passive Cooking”: a more sustainable way to cook pasta that shows love to the planet
Barilla launches its new “Passive Cooking” campaign signed by Publicis Italy/LePub – its global strategic and creative partner since 2021 – in collaboration with TOILETPAPER, the image-only magazine founded by […]
Mugler partners with Publicis Luxe to celebrate the 30-year anniversary of ANGEL
First launching in 1993, Mugler’s Angel was an unprecedented hit. The sweet, blue fragrance in its star flacon made waves for its original scent, changing the world of perfume since […]
Hennessy says “Enter the Show” in a campaign by DDB Paris directed by Paolo Sorrentino
For Hennessy’s emblematic VSOP cognac, DDB Paris creates a whole new brand platform, launched by an epic film shot by the Oscar-winning director Paolo Sorrentino. The 360campaign invites us in […]
Dua Lipa stars in new TVC created by BETC Etoile Rouge for Yves Saint Laurent Beauté’s Libre
For Yves Saint Laurent Beauté, the award-winning Nigerian-British director Jenn Nkiru and Dua Lipa deliver the most epic LIBRE campaign ever, with a new cover song, George Michael’s fiery hymn […]