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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

Graffiti BBDO signs the newest campaign for British American Tabacco in Romania

Graffiti BBDO signs the newest campaign for British American Tabacco in Romania, “Counterfeited cigarettes can include anything”, that runs on nation-wide in Romania starting September. The campaign is an information […]

September 23, 2011May 12, 2012 Cristina Blanaru Ads, Creativity

BAT – “Counterfeited cigarettes can include anything”

Graffiti BBDO Romania Mihai Gongu – Creative Director Ștefan Chirițescu – Head of Strategy Olivia Basag – Copywriter Alina Zaharescu – Art Director Gelu Florea – Art Director Adi Ghiță […]

September 23, 2011May 12, 2012 Cristina Blanaru Ads

Cap signs the campaign that makes sound good together Generali and Ardaf

Cap, Romanian advertising agency, realized the campaign that communicates the merger of Generali Romania and Ardaf, two companies specialized in insurances that will continue to activate under Generali brand. The […]

September 20, 2011 Cristina Blanaru Creativity

UnHate Campaign – United Colors of Benetton

September 16, 2011May 12, 2012 Cristina Blanaru Ads

Bucharest’s Old Center, the stage for a Goodies Hunt, an Orange project signed by Hyperactive

Hyperactive, part of Romanian Lowe Group, turned Bucharest’s Old Center in a stage for a Goodies Hunt, a project made for Orange. The agency developed an app that is part […]

September 13, 2011May 12, 2012 Cristina Blanaru Creativity, Digital & Media

IKEA Romania, Webtailors and Punct Advertising are chasing small spaces

IKEA Romania launched a campaign that is “chasing small spaces”, inviting consumers to inspire from IKEA’s catalog to decorate and fill even the smallest spaces. The campaign started on August […]

September 10, 2011May 12, 2012 Cristina Blanaru Creativity, Digital & Media, PR

A national campaign for a brand owned by Kraft Paints, launched by Saatchi&Saatchi X

Kraft Paints, a Druckfarben Romania brand, launched a national communication campaign to promote the improved formula for one of its products. The campaign uses a mix of promotional channels, including TV […]

September 7, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

CohnandJansen JWT helps Pantelimon, a Bucharest neighborhood, to say “My name is Neighborhood”

CohnandJansen JWT was involved pro bono in the “My name is Neighborhood” campaign, that runs from August to December 2011 and that was launched by Make a Point in order […]

August 24, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

National Action Team from “Let’s Do It, Romania!”, by Friends Advertising

One month before the national cleaning day – September 24th – “Let`s Do It, Romania!”‘s team stats the national promo campaign. This year’s campaign concept, National Action Team, reunites all […]

August 24, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

High Definition Business, a complete economic info pack in print and on iPad, from Ziarul Financiar and Business Magazin

Ziarul Financiar and Business Magazin launched High Definition Business, a complete economic info pack in print and on iPad. With a 3 years subscription for the 2 publication, readers get automatically […]

August 18, 2011May 12, 2012 Cristina Blanaru Marketing, Media

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