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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

DraftFcb and Kubis Interactive crafted a new image for Redd’s

DraftFcb and Kubis Interactive relaunched Redd’s, with a new campaign and a new online image . The new campaign is signed by DraftFcb and runs under “Redd’s awards your curiosity” […]

August 13, 2011 Cristina Blanaru Creativity, Digital & Media

DDB Bucharest made a 1st campaign for Ariston Thermo Romania

After winning a pitch for creative services, DDB Bucharest made the image campaign for heating systems from Ariston Thermo Romania. The campaign was launched at national level, targets general public […]

August 3, 2011May 12, 2012 Cristina Blanaru Creativity

Rusu+Bortun Brand Growers, pro bono campaign for Ideo Ideis festival

Rusu+Bortun Brand Growers is making, for the 2nd year in the row, a pro bono communication campaign for Ideo Ideis young theatre festival in Alexandria. We thank all the clients […]

August 3, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

Kinecto and BCR Pensii launched First salary project

Kinecto and BCR Pensii (BCR Pensions) launched the project Primul Salariu (First Salary). The agency made a website and a Facebook page that challenges young people to a relaxed conversation […]

August 1, 2011May 12, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing

Lowe&Partners and Initiative bring Prague closer to Romanians, with Staropramen

Lowe&Partners and Initiative bring Prague closer to Romanians, with the launch of the newest beer brand from Bergenbier’s portfolio,  Staropramen. The campaign starts on July 29th, through a series of […]

July 28, 2011May 12, 2012 Cristina Blanaru Creativity

Cismigiu’s Alleys named after books, in publishing house’s campaign

The alleys in Bucharest park Cismigiu received book names, in a campaign launched by Litera publishing house that aims to promote the books and to lure Bucharest people to read.

July 21, 2011 Cristina Blanaru Marketing

Smiley’s Garage Sale – a new communication platform for pre-paid segment from Ogilvy and Cosmote

Ogilvy and Cosmote came up with a first on the Romanian advertising market, a national campaign styled as a “Garage sale”, where the exposed objects belonged to a celebrity, Smiley, […]

July 20, 2011May 12, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing

Free news from Mediafax for mass media clients, until September 18th

Mediafax will offer its news for free, for its mass media clients, from July 18th to September 18th, during the 3rd edition of  “Unlimited information” campaign. The campaign started on […]

July 18, 2011May 12, 2012 Cristina Blanaru Marketing, Media

CohnandJansen JWT launched a summer campaign for Jacobs Ice Coffee

CohnandJansen JWT launched a new campaign for Jacobs Ice Coffee, “Superinvitation to fun”, campaign that refers to the summer holiday everyone is waiting for and deserving. The campaign started on […]

July 15, 2011May 12, 2012 Cristina Blanaru Creativity

Next made a new communication platform for Fulga milk brand

Next Advertising and Albalact worked together to make the new digital communication platform for Fulga milk brand. The new campaign is one of the most important the brand had in […]

July 14, 2011May 12, 2012 Cristina Blanaru Creativity

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