Tag: campaign
BETC Luxe & General Pop sign a new Mon Paris campaign for Yves Saint Laurent Beaute
BETC Luxe is Yves Saint Laurent Beauté’s global agency for all its fragrances. Together with General POP, they are launching their first ever film for the iconic perfume Mon Paris. It […]
Jazz signs the second campaign for Avon on the “Time from your time” platform
Last year, Avon and Jazz launched on March 8 the first part of the “Time from your time” campaign, based on the premise that, on the woman celebration day, one […]
ROTHCO highlights the gender Page Gap for International Women’s Day
In recognition of International Women’s Day, creative agency ROTHCO have launched a special campaign to help shine a light on pay inequality and the silence which is fueling it – […]
Nokia #Unitefor #Love in Romania campaign, signed by Romanian Artists Agency
Romanian Artists Agency developed, for Nokia, a campaign including 8 videos distributed online, which brings together people from different domains, debutants and people with a set career, all #Unitefor #Love. […]
FCB Inferno launches ‘Queen Rules’ to challenge gender bias with playing cards
On International Women’s Day, FCB Inferno, the agency behind Sport England’s ‘This Girl Can’, is launching Queen Rules – a new way to play cards, where Queen outranks King. This […]
Lacoste and BETC swapped the crocodile in logo to raise awareness on biodiversity and animal rights
The Lacoste crocodile is one of the world’s most iconic logos, proudly displayed on the brands famous polos for the past 85 years. The story behind the crocodile pays homage […]
Holsten and Tempo to launch a new image campaign
A new Holsten image campaign brings back the story of the knights, with a new twist. “The no. 1 German beer in Romania” sustains the modern knight idea with […]
(Pernod Ricard) Ararat’s new emotion recognition app changes the way to drink brandy
Legendary Armenian brandy Ararat, which is in Pernod Ricard’s portfolio, launched a new promotional campaign based on its “Heart to Heart” platform, which was launched circa 1 year ago and […]
Anna Friel narrates film for climate change campaign
Actress Anna Friel has lent her voice to a new animated film, produced by renowned photographer Rankin, that tells a story of how climate change is impacting on our everyday […]
Genever brand yields a taste of the Dutch capital with ‘The Original Spirit of Amsterdam’
Recently released, ‘The Original Spirit of Amsterdam’ is a new film from the oldest distilled spirits company of its kind in the world. Founded in the Dutch capital in 1575, […]