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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Tag: campaign

Paul Giamatti, star in Hollywood Insider campaign for CenturyLink

Arnold Worldwide, in partnership with Furlined Directors Speck and Gordon, launched a spot during the Oscars night for CenturyLink. “Movie Titles” features Paul Giamatti in his first-ever on-camera brand commercial […]

March 2, 2016 Cristina Blanaru Ads, Creativity

Doner London breathes new life into Geox with a global campaign directed by Rankin

Full service creative agency, Doner London, has unveiled an integrated multi-million euro global campaign for Italian footwear brand Geox – #startbreathing – repositioning them as a modern, emotionally engaging, premium […]

February 26, 2016June 4, 2016 Cristina Blanaru Ads, Creativity

McCann Bucharest and Radio 21 launched Go Mono campaign

To raise Romanians’ awareness to what happens around them while they are on the street, Radio 21 and McCann Bucharest launched Go Mono, a project during which Radio 21 will broadcast Mono, […]

February 26, 2016February 26, 2016 Cristina Blanaru Creativity

Hunterlodge Advertising launches Varkey Foundation campaign to promote The Global Teacher Prize

Award winning advertising agency Hunterlodge has been hired by not-for-profit organisation The Varkey Foundation to assist in showcasing a new creative direction for The Global Teacher Prize. Hunterlodge has created […]

February 26, 2016June 4, 2016 Cristina Blanaru Creativity, CSR, Education, Marketing

walker Zurich makes fishing look cool with a tongue-in-cheek campaign for Fisherman’s Friend

walker Zurich has created a witty integrated campaign for iconic lozenge maker, Fisherman’s Friend, catching the power of having strong, clear lungs after using the product. The integrated campaign, entitled […]

February 17, 2016February 17, 2016 Cristina Blanaru Ads, Creativity

Romanian Valentine’s symbol, selected by Romanians in a campaign signed by CohnandJansen JWT

Romanians have their own version of Valentine’s Day, called Dragobete and such a celebration had to have its own symbol, therefor CohnandJansen JWT and Petrom challenged Romanians, during their newest campaign, to select […]

February 17, 2016 Cristina Blanaru Ads, Creativity

The digital mailman – the first campaign exclusively digital from Romanian Postal Services

Romanian Postal Services (Romanian Post) finalized the first communication campaign running exclusively in digital, with help from atelieru.ro and which took place in the same time with a make-over for Post’s website and […]

February 15, 2016 Cristina Blanaru Digital & Media

Lidl Romania – support for students and international prizes

Lidl Romania ran a campaign aimed to support the students from different Romanian University towns during their exams period, offering them a special products kit – including fruits, vitamins and […]

February 10, 2016February 10, 2016 Cristina Blanaru Creativity

Cannes Lions says Thank You Creativity

Cannes Lions says Thank You Creativity, in a campaign promoting the 2016 edition of the festival. Developed in-house, Thank You Creativity is intended as a love letter to imagination and craft, […]

February 10, 2016June 4, 2016 Cristina Blanaru Creativity, Festivals & Awards

UNICEF launches global campaign on Syrian refugee crisis

Children’s stories feature imaginative places with fantastical characters. While these worlds of wonder can bring delight to young audiences, there are some stories never meant for children. That’s the message in […]

February 5, 2016June 4, 2016 Cristina Blanaru Ads, Creativity

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