Tag: campaign
Granini celebrates half century with hundreds of love stories
The love stories from the last half of century will be in the center of Granini’s communication, with the app “Love Moments” which was just launched by the brand. After […]
McDonald’s celebrated 20 years in Romania with a Friends TBWA campaign
McDonald’s Romania celebrated 20 years of presence on Romanian market, launching a warm and consumer-centric communication campaign. The campaign is signed by Friends\TBWA, McDonald’s brand agency in Romania, and is made […]
Romanian Jazz signs a new campaign for Ardealul pate
Romanian Jazz signs a new campaign for Ardealul pate, using as “ingredients” tasty food, people from Ardeal and ad stereotypes. Pate is a handy food that matches Romanians’ taste. Speaking of our culinary preferences, […]
Saatchi & Saatchi Romania launched Armonia water brand
Saatchi & Saatchi Romania launched the Armonia water brand, the first water brand in Romania targeting consumers actively interested in regaining their physical and spiritual balance. On a busy bottled water market, […]
McCann Erickson Bucharest signs a new campaign for UniCredit Romania
McCann Erickson Bucharest and UniCredit Consumer Financing launched a new communication campaign – “Fulfill life-long wishes”, to promote the UniCreditCard Principal and UniCreditCard Premium credit cards, launched in Romania in March by UniCredit Consumer […]
Geometry Global Bucharest & McCann Erickson Bucharest – Tuesday’s winners @ Cannes Lions
The RGB News – a Geometry Global Bucharest campaign that promotes blood donations by showing people how life would literally be without red – is an idea developed by Mihai Fetcu and […]
Praktiker, new image campaign in Romania
Praktiker Romania (DIY sector) launched a new image campaign that supports the repositioning of the brand on an emotional territory. The campaign was launched with a series of 3 TVCs […]
Romanian health network’s “The best doctors” campaign brings real cases into the spot light
Romanian health network Regina Maria (Queen Mary) launched the campaign “The best doctors”, to thank all MDs that inspire and save lives. The campaign is based on real cases of […]
Romanian Propaganda promotes Raureni’s marmalades with a sweet communication campaign
Romanian advertising agency Propaganda launched a new communication campaign for Raureni marmalades, campaign that doesn’t only mentions the qualities of the jams, but also offers a visual hint on their […]
Amigo says “Energy not words”, a communication campaign for those always in move
The instant coffee brand Amigo (Strauss Romania) launched a new communication campaign, “Energy, not words”, for all those who are always under time’s pressure. Marius Melesteu, Strauss Romania: In 1982, Amigo instant […]