Tag: campaign
DDB NY makes”Hit Series” for NY Lottery
The New York Lottery recently launched a new ad campaign created by DDB New York. Titled “Hit Series,” the witty new campaign is aimed at New Yorkers (18+) who enjoy […]
Delikat (Unilever), in campaign to celebrate 40 years of presence in Romania
Delikat, an Unilever brand produced in Romania, marks 40 years of presence on Romanian market, launching a dedicated communication platform. For the anniversary, Delikat is present in stores in a […]
New Peugeot 508 goes Western in its new worldwide campaign, signed by BETC
After the commercial success of its latest models (2008, 308, etc.), Peugeot is launching the new Peugeot 508 with a campaign created by BETC, reviving one of the brand’s most […]
Ice Cream for parents? After bedtime!
Breyers Gelato Indulgences launched, this summer, its first advertising campaign in US, with national TV, print, digital, online and in-store components. The campaign ran under the tagline “Breyers Gelato Indulgences. […]
GMP promotes the new Volkswagen Polo in Romania using relations at distance
“Long distance love” is the campaign signed by GMP Advertising promoting the new Volkswagen Polo, which communicates from a fresh perspective the benefits of the low fuel consumption. Targeting the young […]
Expedia and 180LA go Safari
Expedia’s loyalty program, Expedia+Rewards (allows travelers to earn points from every airline and every hotel on every trip they take), was launched by Expedia and ad agency 180LA with a campaign […]
Aigle and BETC launch new campaign, “It’s wild out there”
For the 2014 fall/winter season, Aigle, along with agency BETC, is introducing a new, more fashion-oriented line. One year after their 160th anniversary, the brand wants to make a strong […]
Belts and boobs – main stars in a Romanian campaign aimed to convince drivers to wear the seat-belt
Romanian Automobile Club (ACR) decided to drop the classical approach when it comes of road safety education, as it fails to convince the drivers, and embraced a new and buzz generating […]
Most beautiful pictures from Romania, on #DordeRomania, in a Samsung supported campaign
Over 2,700 photos with images from Romania were entered in #DorDeRomania campaign, made by Samsung Electronics Romania and the endorser Brad Florescu. The campaign ran on Instagram and Facebook and, in the […]
BETC and BETC Digital handle the new digital B2C Communication for Schneider Electric
Schneider Electric, with the help of its new agency, BETC, is launching a digital B2C campaign to show off its role and contribution to people’s everyday lives, thanks to its […]










