Tag: campaign
Aigle and BETC launch new campaign, “It’s wild out there”
For the 2014 fall/winter season, Aigle, along with agency BETC, is introducing a new, more fashion-oriented line. One year after their 160th anniversary, the brand wants to make a strong […]
Belts and boobs – main stars in a Romanian campaign aimed to convince drivers to wear the seat-belt
Romanian Automobile Club (ACR) decided to drop the classical approach when it comes of road safety education, as it fails to convince the drivers, and embraced a new and buzz generating […]
Most beautiful pictures from Romania, on #DordeRomania, in a Samsung supported campaign
Over 2,700 photos with images from Romania were entered in #DorDeRomania campaign, made by Samsung Electronics Romania and the endorser Brad Florescu. The campaign ran on Instagram and Facebook and, in the […]
BETC and BETC Digital handle the new digital B2C Communication for Schneider Electric
Schneider Electric, with the help of its new agency, BETC, is launching a digital B2C campaign to show off its role and contribution to people’s everyday lives, thanks to its […]
Alzheimer’s Society and LIDA unveil “Staying Connected” campaign in UK
Digital and direct marketing specialist, LIDA, has launched the “Staying Connected” kit for Alzheimer’s Society (AS), UK’s leading dementia charity. The integrated campaign aims to increase the acquisition of new supporters […]
Hansel Crackers wants consumers to play with their food, with #CrackerCatchin
In a new campaign for Rebisco’s Hansel Crackers, Ace Saatchi & Saatchi and the Philippines Parkour & FreeRunning Association encourages fans of this popular Philippine snack to play with their […]
Romanian Jazz signs a new campaign for PPT
Romanian agency Jazz created for its new client, PPT, a fresh, humorist and fun campaign, aimed to build awareness and brand equity. The campaign also has a funny brand character. […]
Floriol brings back to Romanians the life lust with a new campaign
Floriol brings back to Romanians the life lust with a new image campaign, which mixes varied recipes, healthy choices, unusual combinations of ingredients and a new product. The new campaign started […]
The Secret Service got Kinder out to play (AfaraLaJoaca.ro)
Romanian agency The Secret Service signs a initiative for Kinder, focusing on getting kids out to play, by realizing a promotional kit of assembling toys that can be used outdoors. The awards […]
Beck’s and Lowe &Partners – expedition on Danube, from Regensburg to Giurgiu
The expedition of German prizes on Danube brought in Romania the awards of Beck’s Romanian national promotion, after a week of travel which consumers had the opportunity to watch in […]