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Pernod Ricard and Mediascope brought festival energy to major retail chains through memorable in-store experiences as part of the Summer Mix campaign

The color that tells a story: the Schwarzkopf Creme Supreme launch by Highlight Agency

Former Activision Blizzard Adam Davis hired by Overwolf to expand the European presence and brand partnership

AI-Assisted Search: How ChatGPT and Intelligent Agents Are Changing the Rules of the Game for Brands

Calvin Klein unveils new campaign starring Jalen Green

IPP Holding announces a turnover of 65.3 million euros for 2024, up 16%

Pernod Ricard and Mediascope brought festival energy to major retail chains through memorable in-store experiences as part of the Summer Mix campaign

The color that tells a story: the Schwarzkopf Creme Supreme launch by Highlight Agency

Former Activision Blizzard Adam Davis hired by Overwolf to expand the European presence and brand partnership

AI-Assisted Search: How ChatGPT and Intelligent Agents Are Changing the Rules of the Game for Brands

Calvin Klein unveils new campaign starring Jalen Green

IPP Holding announces a turnover of 65.3 million euros for 2024, up 16%

Tag: Coca-Cola Romania

Coca-Cola launches a new type of packaging on Romanian market

Coca-Cola Romania introduced on the local market an innovative packaging, which has up to 30% of its composition made up of plants. The new packaging, made with the PlantBottle technology, is used […]

July 29, 2014July 29, 2014 Cristina Blanaru Branding, CSR

FIFA’s World Trophy became #CupaTuturor in Romania , in a Coca-Cola integrated campaign orchestrated by McCann Group

Coca-Cola Romania and McCann Group Romania’s agencies (Momentum, McCann PR, Universal McCann, McCann Erickson and MRM Worldwide) transformed, for a day, FIFA’s World Trophy into #CupaTuturor, as part of an […]

March 20, 2014 Cristina Blanaru Creativity

Coca-Cola Romania relaunched its portfolio of Cappy fruit drinks

Cappy drinks range, part of Coca-Cola Romania’s portfolio, were relaunched starting February, with the change visible at packaging portfolio and at aromas’ level. Cappy switched the cardboard with 1 liter […]

March 4, 2014 Cristina Blanaru Branding, Business

Cocoon Bucharest signs Poiana Negri’s packaging redesign

Cocoon Bucharest and  Coca-Cola Romania finished their first collaboration, the redesign of the mineral water Poiana Negri. Started in March 2011, the redesign project represents a change for the visual […]

March 9, 2012May 6, 2012 Cristina Blanaru Branding

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