Tag: Gabriel Patru
MKA Strategy Studio launched on Romanian market
MKA Strategy Studio, a new marketing and advertising agency, recently announced its launch. Built for the emerging attention economy, MKA specializes in developing strategies, campaigns, and marketing products designed for […]
IAB Romania has a new managerial structure
During the most recent General Assembly of IAB Romania, a new Management Board, president and vice-president were elected. Association’s board will have the following composition for the next 2 years: […]
IAB Romania elected a new president and a new managing board
During its most recent General Assembly, on April 24th, IAB Romania elected Ionut Oprea as its presidenta new vice-president, Gabriel Patru (MEC) and also appointed a new managing board. IAB Romania’s new […]
Study: SMS-es, TVCs and unsolicited e-mails – most intrusive communication channels for Romanian consumers
Romanian consumers consider that SMS-es, TVCs and unsolicited e-mails are top 3 most intrusive communication channels, while marketers aren’t bothered by TV commercials, but include in the top 3 the […]
Gabriel Patru is the new Integrated Communication Manager at Media Direction
Gabriel Patru, Senior Strategic Planner at Media Direction, took over as Integrated Communication Manager, a position needed in agency’s hierarchy as Media Direction’s services diversified. In 2011, we consolidated a […]