Tag: games
Adverty enters into exclusive partnership with Super League Gaming for In-Play advertising in Roblox
Adverty AB (publ), the leading in-game advertising specialist, adds more than 150 games from Roblox into its growing portfolio of in-play advertising options for distribution in the US, the Nordics and select […]
Mobile Game for Fashionistas Attracts 8M Players in 5 Months
An engaging social game for women “Pocket Styler” attracts 2M downloads in launch month alone, collaborates with designers to create trendy in-game content, and yet to collaborate with designer brands […]
Anzu Launches New Roblox Offering, Helping Advertisers Communicate With The Elusive Gen Z Via In-Game Ads
Anzu.io launched a new Roblox offering. The game-changing move brings Anzu’s tech to Gen Z’s most popular platform, opening its 202M monthly active users to brands and agencies globally via […]
Hawk Expands Its Omnichannel Capabilities With Anzu’s In-Game Advertising Platform
Hawk Platform (formerly TabMo), the creator of cross-channel demand side platform (DSP) Hawk, has today announced a global partnership with Anzu,the world’s most advanced in-game advertising platform. The deal enables […]
BAMM’s Life through a gaming lens: an immersive insight into today’s gaming community
New documentary filmed almost entirely inside video games, is an immersive dive into the truths and tensions of the gamer’s gamut. We’re entering a 4th wave of gaming, driven by […]
Bidease and Anzu Partnership Brings Mobile In-Game Advertising to More Brands
Bidease, a fully-transparent demand side platform for mobile marketers, has announced a strategic partnership with the world’s most advanced in-game advertising platform Anzu.io. This partnership will allow Bidease to scale […]
Game On Mid Sweden’s first gaming and digital creative hub ready to make its mark
Game On Mid Sweden officially launches following a major investment from the EU, Region Västernorrland, Näringslivsbolaget Sundsvall, and Kramfors Kommun. Game On is clearly focused on building the games and […]
FCB Bucharest uses outdoor to promote Romanian Rugby Federation’s next games
Romanian National Rugby team has 2 important test games, one with Samoa and one with Tonga. The 2 games represent a training for Stejari team when is comes of the […]
Momentum Worldwide: Gamers believe watching video games will overtake traditional sports by 2022
The WE KNOW Gamers research study conducted by global brand experience agency, Momentum Worldwide, has uncovered new information on the media consumption habits and behaviors of gamers. The WE KNOW […]
Essilor teams up with Herezie for eSports; Eyezen-Challenge.com, the first eye-gaming experience
Essilor, the world leader in ophthalmic optics, today launches Eyezen-Challenge.com in association with Fnatic, world’s leading eSports team. This immersive digital gaming experience allows everyone to challenge a Fnatic eSports […]