Tag: rebranding
Oscar Downstream has a new image
It is said that the value of a company, a person or a group is given by the sum of the individual values and the way in which they are […]
Romania: ZebraPay becomes SelfPay following an extensive rebranding process
ZebraPay, company specialized in providing self-service payment solutions, becomes SelfPay, following an extensive rebranding process that represented an €350,000 investment. The new identity positions SelfPay as leader on the self-service terminal market with […]
NetBooster raises nearly €15.5M, reveals new global positioning as Artefact
NetBooster, a leading independent international agency in digital performance marketing, announces the success of its capital increase through private placement. The group reveals at the same time its new global […]
Formula E partners with Prophet on rebrand
Global brand and marketing consultancy Prophet announced the completion of a rebranding effort for the ABB FIA Formula E Championship, the electric street racing series. Formula E engaged Prophet to creatively […]
Rebrand for Allianz Worldwide Care, turns into Allianz Partners
Allianz Worldwide Care changed its name, in the start of November, into Allianz Partners, and its international health and life insurance products and services are now being promoted under the […]
New visual identity and slogan for UPC in Romania
Starting September, UPC Romania has a new visual identity and a new slogan, “Enjoy every moment”, communicated through a marketing campaign that supports company’s strategy to offer the best connectivity […]
Romanian PRO TV group rebrands all its channels – same visual identity and changes in names
Pro TV media group’s channels will be reunited under the same graphic and visual concept, but also at naming level, so that one identity, one concept, will be used for […]
Optimedia becomes Blue 449
Optimedia, the media agency part of Publicis One, is changing its name to Blue 449. The change is part of a larger transformation process in all markets where the Group […]
Zenith launched a new global brand vision and identity
Zenith has unveiled a new global approach to communications, supported by a relaunch of the network’s brand identity, proposition and platforms. Led by Zenith’s Global Brand President, Vittorio Bonori, the […]
Notino appoints Gabriela Lungu as its Global CMO, starts rebranding of Romanian Aoro
Starting March 1st, Gabriela Lungu was appointed Global CMO of Notino, international group founded in 2004 by Czech entrepreneur Michal Zámec. The company has its global headquarter in Brno (Czech Republic) […]