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Publicis Groupe bought Practia

MGID is revolutionizing image creation for advertisers by integrating generative artificial intelligence

As many houses, as many types of happiness: DDB Romania and Leroy Merlin launched the latest campaign

dentsu Romania announces new management appointments

Publicis Conseil strengthens its creative team

Lego plays well as it maintains title as Denmark’s most valuable brand for 8th consecutive year

Tag: recycling

The Importance Of Removing Waste From Construction Sites

Construction sites are often a place of work that is left unattended or in a state for quite some time. Although the construction work itself is a priority, there are […]

March 19, 2021March 19, 2021 Contributing Author Business, CSR

Recycling behavior of Romanians: Retirees say they are most concerned about selective waste collection, compared to young people

“The high percentage of pensioners who show greater care for the environment can be explained by their tendency to reuse the materials, precisely to avoid waste. They are much more […]

October 13, 2020October 14, 2020 Romanita Oprea Consumption Habits, Marketing, Studies

Green Group,Romania’s first industrial recycling park, rebranded 

Green Group, the first recycling park in Romania and one of the biggest in Europe, finalized in April its rebranding process, which consists in a new visual identity and a […]

May 1, 2020 Newsroom Branding, Business

Peroni Nastro Azzurro, main partner at Romanian Neversea festival for the 1st time

This summer, Peroni Nastro Azzurro is main partner at Neversea, the biggest music festival at the Romanian seaside, event that will introduce for the first time the usage of the […]

June 25, 2019July 4, 2019 Romanita Oprea Marketing

iSense Modern Consumer Trends Tracker: 84 percent of the people in urban in Romania would choose a brand that cheers them up

Among the most important trends that will influence Romanians behavior in 2019 are the responsibility towards the environment, the interest for gamification and the preference for interacting with the brands […]

March 12, 2019 Romanita Oprea Consumption Habits, Marketing

PepsiCo and Impact Hub Bucharest support innovative recycling solutions in the ReUse Hub programme

PepsiCo and Impact Hub Bucharest have launched the ReUse Hub programme, through which they invite start-ups in Romania to propose innovative recycling and waste management solutions. Entrepreneurs that come up […]

June 20, 2018 Romanita Oprea Business, Education, Marketing, Training

Telekom Romania – 16 tons of paper with old branding collected in 3 months after rebranding

In three months after its rebranding, Telekom Romania collected, through the campaign “We recycle and innovate” (September 29th – November 14th), a total of 16 tons of paper. During campaign’s […]

December 17, 2014 Cristina Blanaru CSR

Recycling campaign initiated in Romania by Samsung, Dedeman and Ecotic

Samsung Electronics RomAnia together with Dedeman and EcoTic are running, between November 10-23, the campaign “Choose to live in a cleaner world! Recycle with Ecotic! Samsung awards you!”. This edition […]

November 11, 2014 Cristina Blanaru Creativity, CSR

Saatchi & Saatchi Hong Kong made an Instant Newspaper Recycler

The amount of wrapping paper used in Hong Kong during Chinese New Year results in the felling of approximately 1,600 trees and the burning of 170,000 litres of petrol. The height […]

January 30, 2014April 7, 2014 Cristina Blanaru Ads, Creativity, CSR

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