Tag: Romania
PayU: Romanian e-commerce in 2014 – higher monthly basket, mobile payments and alternative payment methods
A PayU study for Romanian market shows that e-commerce maintains the accelerated growth rhythm,with around 70 online orders with a total value of over RON 10,000 being placed every minute. According to PayU’s data, […]
3 Young Lions teams and a student at Roger Hatchuel Academy are representing Romania at Cannes
The teams that qualified after the local competition from The Alternative School for Creative Thinking entered or will enter the profile competitions in Cyber, PR and Design. Them and a young student at […]
Lipton Ice Tea – the 1st campaign with TVC filmed in Romania
Lipton Ice Tea launched “Take your summer with Lipton”, brand’s first local campaign in Romania, made with and for Romanian youth. Also, a TVC was filmed in Romania, with Iulian Moga […]
Romanian IAB MIXX Awards, dominated by Digital Star in 2014
Romanian IAB MIXX Awards designated its winners last night, with Digital Star being the agency with most awarded campaigns, with 4 trophies in Branded Content, Blogging Campaigns and PR Campaigns, Best Social […]
Gemius profiled the online shoppers in Romania
More than 4.5M people are visiting e-commerce websites in Romania, with them representing half of the total number of internet users in the country, according to a Gemius research checking who […]
Champions of Romanian social media – a top by Romanian Biz magazine
Vodafone, Samsung and Avon occupy the podium of this year’s edition of Top Social Brands, a top made by Romanian Biz magazine which reflects the degree of involvement and visibility of the […]
Romania – 151 entries for Cannes Lions 2014
Romanian agencies aim to go to this year’s edition of Cannes Lions with 151 entries, with the Romanian portfolio for this year’s edition of the festival presented, Thursday night, during […]
ICEEfest: The main themes
ICEEfest transforms Bucharest again into the capital of CEE’s internet. The event will take place next week, on June 12-13, Grand Cinema & More Baneasa Shopping City, where over 2,000 […]
Brands&Bears Romania wears Harmont&Blaine
Brands&Bears Romania communicated locally the launch of the first Harmont&Blaine store in Romania. The strategy made by the agency for the premium-casual brand aims to increase Harmont & Blaine awareness in Romania, […]
MFB 2014: Romanian media market expected to remain stable in 2014
Romanian media market is expected to remain stable in 2014, after the continuous decrease posted since 2009 and a flat evolution in 2013, Initiative’s Media Fact Book 2014 estimates. From 2007 to […]