Tag: Romania
Romanian Lowe Group launched Path, specialized data analysis & interpretation unit for group’s agencies’ clients
In response to the need for businesses to quickly adapt to the speed at which the consumer behavior changes, Lowe Group Romania launches Path, the unit specialized in analyzing and […]
Romania, Media Fact Book 2022: The local media market reaches Euro 642M in 2022
From a global perspective, the media advertising revenues grew by 7% in 2022 to an estimated 795 billion USD and are expected to continue the advance in a slower pace […]
Mediascope is the new creative agency for Beiersdorf in Romania
Mediascope became Beiersdorf‘s national partner in 2022, providing the company with creative services for trade marketing campaigns. Beiersdorf is considered the inventor of modern skincare and is the company that […]
Mediascope to expand its portfolio with a new global client, the Lindt brand
Starting 2023, Mediascope will provide creative services and manage the in-store communication platform for Lindt brand in Romania. The partnership was signed after a complex pitch, with creative and communication […]
Media business: Klarmedia takes over Media Image Group, consolidates media monitoring leadership position in Romania and Moldova
Media monitoring and analysis agency Klarmedia took over and integrated Media Image Group, consolidating its position as main provider of media monitoring in Romania and Moldova, with a portfolio of […]
Romania: ElectroPutere Parc becomes Oltenia’s main IT hub by area and demand
The well-qualified workforce, good infrastructure and location close to the University of Craiova – the largest university centre in south-western Romania, alongside the EP Mall which offers various entertainment options, […]
Emperor performs for the first time in Romania at ARTmania Festival 2023
Emperor, iconic name and one of the symphonic black metal pioneers, chooses ARTmania Festival for its first concert in Romania. SAMAEL, an industrial black metal pioneer, also joins, together with […]
Cristian Prichea is the new Country Manager of SPARK in Romania
SPARK, the car-sharing service with the largest fleet of exclusively electric cars in Romania, appoints Cristian Prichea as the new Country Manager for Romania starting August 2022. With extensive experience […]
Carturesti invests €450.000 in AudioTribe, 1st Romanian audiobooks platform
Carturesti concept book stores announced joining AudioTribe, 1st Romanian audiobooks platform with content in Romanian and English, by investing €450.000 in the project. The audio books, the highest developing format […]
US-based HTEC Group chooses Golin as its communication partner in Romania
Golin Romania started running, last month, an employer branding campaign for the Serbia-founded and U.S.-based technology consulting and development company, HTEC Group, after having successfully won a pitch in the […]