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Tag: smartphone

comScore’s “Global Digital Future in Focus” – a snapshot of international multi-platform consumption

comScore published its 2018 international digital overview, “Global Digital Future in Focus”, which provides a snapshot of desktop, smartphone and tablet usage around the globe, examining how audiences and content […]

March 8, 2018 Cristina Blanaru Digital & Media, Marketing, Studies

Netopia mobilPay introduces online wallet payments in Romanian Carrefour network

Romanians who buy from Carrefour stores can pay for their products, at the cash registers, directly from smartphone, via mobilPay Wallet, digital wallet developed by Netopia mobilPay, leader on the local […]

April 7, 2016 Cristina Blanaru e-Commerce

EY Study: Romanians use mobiles everywhere, check them tens of times a day

According to “Mobile devices’ usage” study released by EY for Romanian market, 62% Romanian smartphone users are using this mobile device from 2 to 6 hours a day and two thirds […]

September 24, 2015 Cristina Blanaru Consumption Habits, Digital & Media, Marketing, Mobile, Studies

 MRM Worldwide Romania launched “Control your bank” campaign for UniCredit Ţiriac Bank 

MRM Worldwide Romania and UniCredit Tiriac Bank launched the digital campaign “Control your bank”, an innovative 2nd screen campaign developed to underline the easiness users can control their banking operations using […]

May 25, 2014 Cristina Blanaru Advertising, Digital & Media

 GMI: 89% of Brits say battery life matters more for a smartphone than brand name, camera or 4G

89% of Brits consider battery life to be an important smartphone feature,  before brand name, high quality camera and 4G, as shown by a GMI study that analyzed what smartphone buyers really want […]

May 20, 2014 Cristina Blanaru Marketing, Studies

Vodafone and mobuy to offer Romanian smartphone users exclusive discounts directly on their mobiles

Starting April, mobuy smartphone app, in partnership with Vodafone Romania, will bring to users offers from their favorite brands, directly on their mobile devices. mobuy is a mobile marketing platform […]

April 7, 2014June 9, 2014 Cristina Blanaru Advertising, Marketing

Tripsta: 30-40 y.o Romanian men, Apple owners – the ones to most frequent buy tickets and holidays from mobiles

30-40 y.o Romanian men, Apple owners, are the ones that are most frequent buyers of tickets and holidays via mobile devices, according to an analysis made by Tripsta.ro. Data collected […]

January 23, 2014January 23, 2014 Newsroom Business, e-Commerce, Mobile

GfK: Increased importance for internet and technology in Romanians’ buying decisions

Internet penetration in Romania increased constantly during the last couple years, reaching 53% at national level an at 63% in urban areas among people aged over 15 years old, in […]

August 26, 2013September 11, 2013 Cristina Blanaru Digital & Media, e-Commerce

Study: Romanians and their smartphones

Our Mobile Planet, a study made globally by Google and Ipsos MediaCT, analyzed how spread smartphones are and the way they are used by their owners. IqAds.ro made an article based […]

July 18, 2013December 18, 2013 Cristina Blanaru Consumption Habits, Mobile, Studies

Romanian pharmacy chain launched a smartphone app

Romanian Dona pharma network launched a smartphone app to let people know where the closest pharmacy where they can find the medicines they need. The app can be downloaded for […]

June 28, 2013July 2, 2013 Cristina Blanaru Digital & Media, Mobile

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