Tag: social media
Study: Social Media Ad Performance Surges with Celebrity
A study made by Brand Affinity Technologies (BAT), specialized in reinventing endorsement and celebrity marketing, has released findings from its study of social media campaigns, the largest comparison of celebrity […]
BrandTailors’ online communication strategy, built exclusively on social networks
Romanian strategic brand consulting and design firm BrandTailors is the first Romanian company that build its online communication strategy and website on an innovative concept, relying solely on social networks […]
eMarketer Social Media Outlook for 2011
[slideshare id=6654167&doc=emarketerwebinarsocialmediatrends2011-110121094236-phpapp01]
Personalized engagement with consumers, the aim for marketing industry
Marketeers continue moving from mass communication to personalized engagement with consumers, social media gaining more and more momentum and allowing consumers to hold much more control over their interactions with […]
Bogdan Naumovici, the popular
According to a top compiled by Manafu.ro and ZeList monitor, Bogdan Naumovici, Creative Director 23 Communication Ideas (part of Leo Burnett Group Romania) is the most visible adman in Romanian […]
Search engines bring over 56% visits on Trafic.ro’s monitored sites
Search engines are generating over 56% of the traffic on the websites monitored by Romanian trafic.ro. The second visits source is direct traffic (28%) and web references (11%), according to trafic.ro’s statistics […]
Facebook drives US social networks ad spending with over $3 Bn in 2011
US marketers will spend $3.08 billion to advertise on social networking sites this year, eMarketer predicts. Spending will be up 55% over the $1.99 billion advertisers devoted to social networks […]
Over 30M Americans would rather buy brands advertised in Social Media
Over 30M Americans consider advertising a fair price to pay for using social media sites ad features and actually think to buy brands that advertise on social media. This finding […]
A feminine blogs network, launched by Hotcity.ro and Standout
Standout, the 1st Romanian agency that specialized in advertising on blogs and social media, and the women culture website Hotcity.ro launched the 1st women blogs network in Romania, “Hotcity Network […]
Read Twitter as a newspaper, on Paper.li
Paper.li is a Twitter application that allows users to organize the links they receive on their feeds in mini-newspapers where they can read them more easily. Paper.li takes the form […]