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Tag: studies

Comscore Announces New Agreement with Anzu for Mobile In-Game Audience Measurement of Display and Video

Comscore announced a new agreement to provide Anzu, the world’s in-game advertising leader, with Comscore’s industry-leading Validated Campaign Essentials (VCE®) and Comscore Brand Survey Lift™ solutions for mobile campaigns. The […]

November 25, 2020November 25, 2020 Cristina Blanaru Ads, Advertising, Business, Digital & Media, Start Up, Uncategorized

New training programs for Romanian ad people from UAPR and EACA 

UAPR (Romanian Association of Advertising Agencies), in partnership with EACA International School of Advertising and Communications, are organizing, in Romania, between May 9th-27th, a series of 5 trainings for advertising […]

May 6, 2014 Cristina Blanaru Advertising

IAB Forum – Studies on Romanian internet users and digital’s impact over brands

More studies on Romanian internet user’s comportament and on the impact digital has over brand objectives will be presented during 2013 edition of IAB Forum Romania. At the 3rd edition […]

September 18, 2013November 12, 2013 Cristina Blanaru Advertising, Digital & Media

Esomar MeetUp Romania: Spender or Saver?

The 3rd edition of ESOMAR MeetUp Romania, in partnership with Marketing Faculty from Romanian Economic Sciences Academy, took place recently, with Romanian and international speakers answering a series of questions […]

June 20, 2013June 21, 2013 Cristina Blanaru Marketing, Studies

Romanian Kinecto developed an online platform that will revolutionize marketing research

Kinecto developed ZappiStore, an online marketing research platform that aims to democratize this marketing branch and make it more accesible for small and medium companies, that cannot afford financing classical […]

April 11, 2013January 16, 2020 Cristina Blanaru Digital & Media, Marketing, Studies

According to studies, Romanians celebrated Valentine’s and spent more on presents

According to info released by Romanian 2Parale, PayU Romania and Reveal Market Research, Romanians celebrated this year’s Valentine’s Day and spent more money on presents, buying them both online and offline. […]

February 15, 2013October 15, 2020 Cristina Blanaru According to sources, e-Commerce, Marketing, Studies

Jack Myers will launch Myers 2010-2020 Media Trends Report in July

Jack Myers will launch, on July, Myers 2010-2020 Media Trends Report. According to an email from the author, “the advertising and marketing communities, regulatory officials, consumer electronics companies, Microsoft, Apple, […]

June 14, 2010 Cristina Blanaru Advertising, Media

Downward trend in radio audience and press circulation in Romania, according to the latest SAR and BRAT studies

The spring wave of the Radio Audience Study (SAR), from IMAS and Mercury Research and covering the period between January 11th – May 2nd 2010, shows the total number of […]

June 7, 2010May 8, 2012 Cristina Blanaru Media
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