Tag: study
ZO: Two thirds of people living in to digital markets will own a smartphone by 2018
66.5% of individuals in key digital markets will have a smartphone by the end of 2018, according to the New Media Forecasts report from ZenithOptimedia (ZO). In 47 leading countries, smartphone penetration […]
Starcom Romania launched Consumer Report 2015
Starcom Mediavest Romania launched the 2nd edition of the annual Consumer Report. The report includes relevant info on Romanian consumers, depending the stage of life they are in: Teens (adolescents […]
Most performant PR agencies in Romania, revealed and awarded by Biz
Biz Magazine unveiled the top of the most performant 30 PR agencies in Romania, following a study made by the magazine and Unlock Market Research. The top was compiled based on collecting and […]
GPeC study: Romanian e-commerces in 2015
Romanian GPeC came up with an overview of the Romanian e-commerce market’s looks in 2015, via a study made on a sample of 2,404 Romanian online stores. When it comes of the products […]
Half of Romanian smartphone owners use WhatsApp – study
Almost half of the Romanian smartphone users are accessing WhatsApp at least once a week, while 27% use it on daily basis, a study made by iSense Solutions shows. The app is the […]
EY Study: Romanians use mobiles everywhere, check them tens of times a day
According to “Mobile devices’ usage” study released by EY for Romanian market, 62% Romanian smartphone users are using this mobile device from 2 to 6 hours a day and two thirds […]
Romanian ANCOM: Tablets, present in over a third of Romanian households
At least one tablet is present in 36% of Romanian households (1.1 tablets / household on average), a study made by ANCOM (Romanian National Authority for Management and Regulation in Communications). […]
Starcom infographic – The Future of Money
A new study by Romanian Starcom MediaVest was made considering the factors announcing major changes in the way people are making transactions with each other. Influenced by globalization and tech […]
Romanian BRAT: Ad investments increased 2% in H1 2015
Romanian Transmedia Audit Bureau (BRAT) made public the first data on ad budgets trends for the first half of 2015 for print, radio, internet and outdoor. According to this data, the […]
Samsung study: Romanians’ consumption plans show intentions to invest in tech
Romanian consumers are interested in new tech, according to Samsung’s annual study Techonomic Index, which offers an overview on consumption habits and attitudes towards technology for a number of 18,000 […]