Tag: study
eMaketer: Online ad spend will be 1/5 of total ad spend by 2014 in US
According to a report from eMarketer, US online advertising spending will reach $25.1 BN in 2010, a 10.8% growth compared to last year. Steady gains in online ad spending will […]
comScore: The New York Times – Top Online Newspaper in U.S in May
The New York Times occupied the 1st position in May in the top of the U.S. online newspapers groups, according to comScore Media Metrix service. According to comScore’s report, more […]
Media Fact Book 2010 study release, the event of the week on Romanian marcomm market
In the middle of a continuing economical crisis and busy start of June, the most important event on the Romanian marcomm market was, this past week, the launch of 2010 […]
Survey: Europeans among least trusting Facebook users
Western Europeans are among the world’s most suspicious users of social networking websites while Asians are the most duplicitous, a study made by Belgian firm InSites Consulting has found, according […]
-9% of total net ad spend in Romania in 2010, versus 2009
Initiative Romania published, Tuesday, June 2nd, Media Fact Book 2010, a study that offers an image of the Romanian market during last year and estimates regarding its evolution for 2010. […]
ARBOsocial: Hi5 user’s profile in Romania, by SATI
SATI (Romanian ABC’s internet measurement department) realized Romanian Hi5.com user’s profile, in a study that certifies former conclusions and shows new particularities ofHi5 and other social networks. The users profile […]
RECMA: OMD, Carat and MEC – most important media agency networks in Europe
OMD, Carat and MEC are the main media agency networks in Europe, except top 5 countries in the region, which are dominated by MPG, ZenithOptimedia and OMD. According to a […]
TradeAds profiled the Romanian internet user
A Romanian internet user’s profile was the result obtained by TradeAds.eu after a study made between March 24th and April 1st 2010, with the help of 6,200 respondents. Demographically, the […]
Online advertising market in Romania: RON 42,603,201 in 2007, according to “Romanian Online Advertising Study” (ROADS)
Here’s the translation of the press release, available in Romanian on Ionut’s blog : Online advertising market in Romania: RON 42,603,201 in 2007, according to “Romanian Online Advertising Study” (ROADS) Bucharest, […]
UAPR survey: RON 10,000 for a Creative Director
During General Assembly, UAPR made public a study made by the association and PriceWaterhouse Coopers. According to this study: -the entry salary in the industry (junior in Creative, Client Service, Media, […]