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Tag: World Out of Home Organization

Netherlands national trade association Outreach joins World Out of Home Organization

WOO has signed a new national association member, Outreach in the Netherlands. Outreach is chaired by Eric Kip who is also Managing Director of Exterion Media in the country. Outreach members include Albert […]

January 15, 2021January 15, 2021 Cristina Blanaru Advertising, Business, Digital & Media, OOH / DOOH

World Out of Home Organization schedules first world tour for 2021 – Toronto congress postponed to 2022

2021 will see the Organization’s first ‘world tour,’ three events, two of which are hoped to be live, to be held in Europe, Africa and Asia Pacific in the second, […]

December 7, 2020December 7, 2020 Cristina Blanaru Advertising, Business, Digital & Media, Events, Marketing, OOH / DOOH

World Out of Home Organization’s global #OurSecondChance hits 40,000 digital screens with estimated media value to date of US$40m

The World Out of Home Organisation’s #OurSecondChance campaign has appeared on more than 40,000 digital screens worldwide, making it comfortably the world’s biggest all-format digital Out of Home campaign ever […]

September 21, 2020September 21, 2020 Cristina Blanaru Ads, Advertising, Digital & Media, Media, OOH / DOOH

WOO launches “#OurSecondChance” – the biggest worldwide Digital OOH campaign to date – by New Commercial Arts

The World Out of Home Organization [WOO] is launching a worldwide Digital Out of Home campaign – #OurSecondChance – by recently appointed UK creative agency New Commercial Arts. The campaign […]

July 23, 2020 Newsroom Advertising, Business, Marketing

World Out of Home Organization appoints New Commercial Arts for biggest ever Out of Home global marketing campaign

The World Out of Home Organization (WOO) – which represents Out of Home media owners, national associations and specialist media agencies worldwide – has appointed New Commercial Arts to handle a […]

July 4, 2020 Cristina Blanaru Advertising, Marketing, OOH / DOOH

OAAA President Anna Bager to join World Out of Home Organization board 

Out of Home Advertising Association of America (OAAA) President and Chief Executive Anna Bager is to join the World Out of Home Organization board. The OAAA, the leading US Out […]

May 8, 2020 Newsroom Business, Marketing, OOH / DOOH, People

World Out of Home Organization Congress re-scheduled for May 2021 in Toronto

The World Out of Home Organization annual Congress – cancelled in 2020 because of the Covid-19 outbreak – is re-scheduled for 2021 at the same venue – Sheraton Centre Toronto […]

April 15, 2020 Newsroom Advertising, Business, Events, Marketing, Media, OOH / DOOH

OOH associations across the world join to fight the virus and plot a course for the return to normality

The World Out of Home Organization held its inaugural global conference call for national Out of Home associations on March 27. The conference call included reports on the harrowing effect […]

March 31, 2020 Cristina Blanaru Advertising, OOH / DOOH

COVID-19 cancels World Out of Home Organization ‘s Toronto 2020 Congress

The World Out of Home Organization announces with regret that its planned Toronto Congress from June 3-5 is cancelled due to the spread of the COVID-19 virus and consequent travel […]

March 14, 2020 Cristina Blanaru Advertising, Business, Events, Media, OOH / DOOH

World Out of Home Organization names heavyweight 2020 Annual Awards panel

Gill Reid, Board Director Out of Home at MediaCom and Guy Cheston, Partnerships Director of Harrods, are joining a heavyweight panel of Judges for the World Out of Home Organization Awards, […]

February 17, 2020 Newsroom Awards, Festivals, OOH / DOOH

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